Ogilvy UK
Marketing
InfluenceDirector
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“Influence Director at Ogilvy UK. Skills: Business Influence, B2B Influencer Marketing, Client Relationship Management. Oversee incoming project requests. Oversee live campaign work”
Industry & Context.
What They're Looking For.
Must Have
4+ years influencer marketing, 4+ years social media, 4+ years related marketing, B2B influencer marketing understanding
Nice to Have
Corporate PR background, Sales background, B2B Account Management background
What You'll Do.
Oversee incoming project requests
Oversee live campaign work
Ensure excellence in delivery
Manage resource and capacity
Ensure projects have appropriate team
Ensure projects are running efficiently
Mentor junior team members
Delegate to junior team members
Elevate junior team members
Tracking profitability
Develop tailored Influencer strategies
Recommend action plans
Recommend influencer selection
Recommend content calendars
Support agency growth projects
Lead new business pitches
Support new business pitches
Support market reviews
Lead competitive trend analysis
Support competitive trend analysis
Maintain client relationships
Build client relationships
Nurture client relationships
Present creative ideas
Sell content solutions
Align with stakeholders
Collaborate with stakeholders
Deliver integrated campaigns
Oversee end-to-end execution
Execute multi-layered influencer campaigns
Ensure timelines are met
Ensure budgets are met
Ensure deliverables are met
Liaise with production teams
Liaise with talent managers
Oversee content creation
Develop Business Influencer offering
Promote Business Influencer offering
Stay up-to-date with trends
Stay up-to-date with behaviors
Stay up-to-date with technology
How You'll Work.
Team & Collaboration
Collaborative team environment; Collaborate with media; Collaborate with PR; Collaborate with social; Collaborate with brand activation; Collaborate with digital; Collaborate with internal stakeholders; Collaborate with external stakeholders
Communication Scope
Sell creative ideas; Sell content solutions; Present creative ideas; Present content solutions
Process & Methodology
Campaign execution, Timeline management, Budget management
Full Job Description
Influence Director Department: PR & Influence Location: London Contract type: Fixed-Term (12 months) Full Time/Part time: Full Time Working Pattern: Hybrid Reporting into: Business Director/Client Partner About Ogilvy Ogilvy UK has been creating iconic ideas that deliver impact at scale for clients ever since David Ogilvy founded the company in 1948. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science. Our world-class award-winning creative campaigns deliver solutions for clients including Sainsbury’s, Argos, , Mondelēz International, Unilever, TK Maxx and Pernod Ricard. In 2023, Ogilvy UK celebrated their 75th anniversary and was the most awarded agency in Europe. Ogilvy is home to the largest influencer marketing practice globally, and hosts the world’s biggest festival of behavioural science and creativity, Nudgestock – now in its 12th year. Ogilvy’s award-winning influence division is one of the first agencies to develop a specialist ‘Business Influence’ team, integrating the value of influence into the core of Business Marketing operations for clients with a more ‘corporate’ slant or more B2B focus. We’ve had the pleasure of working on world-leading brands such as TCS, Samsung Business, Lloyds Banking, Intel Gaming, Mastercard, EY, and many more. Whilst our work does cover both B2B and B2C elements, corporate and B2B brands have their own unique set of challenges and objectives. We are here to prove that influencer marketing sits at the heart of their solutions, and we need a visionary leader to help us drive this narrative forward. Key Responsibilities Team Leadership & Resource Management Act as a key leader within the team, overseeing incoming project requests and live campaign work to ensure excellence in delivery.Work closely with the Business Director to effectively manage resource and capacity within the team, ensuring projects have the appropriate t
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