Pavago
Staffing and Recruiting
InboundMarketer
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Inbound Marketer at Pavago. Skills: Inbound marketing, Content marketing, SEO, Lead generation, Content Creation, Conversion optimization. Create high-quality, value-driven content. Write and optimize SEO blogs, website pages, inbound assets”
What You'll Achieve.
Consistent growth in organic traffic and qualified leads; High-performing content that converts (not just ranks); Effective lead magnets driving pipeline growth; Data-driven improvements in engagement and conversion rates; Clear alignment between content, distribution, and revenue impact
Industry & Context.
Comfortable working remote during U. S. business hours
What They're Looking For.
Must Have
Proven experience in Inbound marketing, Proven experience in Content marketing or content writing, understanding of SEO and search intent, understanding of Inbound funnels and lead generation, Ability to create high-value, conversion-focused content, Experience with GSC, GA4, SEMrush, Ahrefs (or similar tools), Excellent written English communication and storytelling skills, Portfolio showcasing results-driven content or inbound work, Understanding of how AI is changing search and content discovery, Familiarity with social media as a distribution channel, Comfortable working remote during U. S. business hours
Nice to Have
Agency experience, Experience building or scaling lead magnets, Advanced knowledge of content distribution strategies, Deeper experience with AI-driven content optimization
What You'll Do.
Write and optimize SEO blogs
Optimize content for search engines (SEO)
Optimize content for AI-driven discovery (LLMs
Develop conversion-focused landing pages
Execute inbound strategies across SEO and content marketing
Execute inbound strategies across lead magnets (guides
Execute inbound strategies across social media distribution
Execute inbound strategies across website and landing page experiences
and conversion across the funnel
Plan and create lead magnets that capture demand
Write gated content copy
Write thank-you pages
Write follow-up flows
Collaborate with design and marketing teams to improve conversion rates
Conduct research on target audiences
Conduct research on competitors
Conduct research on industry trends
Identify content gaps and growth opportunities
Develop content angles and inbound campaigns
Stay updated on SEO trends
Stay updated on AI search evolution
Stay updated on content distribution strategies
Monitor performance using Google Search Console (GSC)
Monitor performance using Google Analytics 4 (GA4)
Monitor performance using SEMrush / Ahrefs
Optimize content based on data and outcomes (not vanity metrics)
How You'll Work.
Team & Collaboration
Collaborate with design and marketing teams to improve conversion rates
Communication Scope
Excellent written English communication and storytelling skills
Full Job Description
### **Inbound Marketer (SEO, Content Marketing, Lead Generation – Remote, U.S. Hours)** ### **About the Role** We’re hiring an **Inbound Marketer** to build and scale **content-driven marketing systems that generate traffic, leads, and conversions**. This role goes beyond SEO — you’ll create **high-quality content, lead magnets, and conversion assets** , while distributing them across the right channels to drive measurable growth. If you understand **search intent, inbound funnels, and content that actually converts** , this role is for you. ### **Responsibilities** ### **Content Creation & Optimization** * Create **high-quality, value-driven content** that builds authority and drives engagement * Write and optimize: * **SEO blogs** * Website pages * Inbound assets * Optimize content for: * **Search engines (SEO)** * **AI-driven discovery (LLMs, AI search, featured snippets)** * Develop **conversion-focused landing pages** ### **Inbound Marketing Execution** * Execute inbound strategies across: * **SEO and content marketing** * **Lead magnets (guides, checklists, playbooks)** * **Social media distribution** * **Website and landing page experiences** * Align **content, distribution, and conversion** across the funnel ### **Lead Magnets & Conversion Assets** * Plan and create **lead magnets that capture demand** * Write: * CTAs * Gated content copy * Thank-you pages * Follow-up flows * Collaborate with design and marketing teams to improve **conversion rates** ### **Research & Strategy** * Conduct research on: * Target audiences * Competitors * Industry trends * Identify **content gaps and growth opportunities** * Develop strong **content angles and inbound campaigns** * Stay updated on: * SEO trends * AI search evolution * Content distribution strategies ### **Analytics & Performance** * Monitor performance using: * **Google Search Console (GSC)** * **Google Analytics 4 (GA4)** * **SEMrush / Ahrefs** * Analyze: * Traffic * Engagement * Conversions * Optimize content
Applying for this Inbound Marketer role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
ANONYMOUS · UNFILTERED
What do employees actually say about Pavago?
Real rants from real employees. Read before you apply.