EverService
digital marketing
HeadofSales
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“Head of Sales at EverService. Skills: sales engine building, revenue generation, team leadership. Own the new revenue number for LawRank — quarterly and annually. Build accurate, defensible manage to them weekly”
What You'll Achieve.
Own $20 million in new revenue against a current book of $14, 425, 380 in ARR; build a repeatable, predictable revenue engine; measurable improvement in pipeline coverage and conversion rates; clear hiring plan and team structure for the next 12 months; Quarterly Rocks established with measurable revenue commitment
Industry & Context.
pressure-test the current sales motion, tech stack, and forecasting accuracy; implement interim fixes to the most painful pipeline and conversion gaps; recalibrate quota, territory, and rep capacity if needed
Travel: ~25% for client and prospect meetings, conferences, EverService offsites, and team gatherings, quarterly in-person team gatherings
What They're Looking For.
Must Have
10+ years in B2B sales, 7+ years leading sales teams, Track record of building or rebuilding a sales engine in a high-growth digital marketing or B2B services environment, consultative, value-based selling skills, you sell outcomes, not features, Comfortable owning a real number and rebuilding the system that produces it, Data-driven approach to pipeline management and forecasting, you can pressure-test a CRM in 20 minutes
Nice to Have
Direct experience selling digital marketing services, SaaS, or legal technology to attorneys and law firms strongly preferred, exceptional candidates from adjacent regulated B2B verticals (financial advisory, medical/dental, professional services) who can demonstrate rapid vertical learning
What You'll Do.
Own the new revenue number for LawRank — quarterly and annually
defensible manage to them weekly
repeatable pipeline generation across inbound and outbound motion
Set quota and territory structure for the AE recalibrate as the business scales
and develop a high-performing sales team — AEs
and sales leaders alike
Set the bar for hiring
Coach reps on consultative
value-based selling tailored to law firm buyers
Build the bench depth to scale the team responsibly
Build scalable sales processes tailored to the way law firms actually buy
Refine positioning and messaging for attorney
and in-house marketing personas
Partner with Marketing to align demand generation and pipeline strategy
Stand up the sales tech stack (CRM hygiene
forecasting) to support scale
Build strategic relationships with law firm leaders across the portfolio
Provide market insights to inform LawRank's service strategy
Partner with Client Success on warm handoffs and expansion motion
Represent LawRank at industry events
and key client engagements
How You'll Work.
Team & Collaboration
operate as a peer to LawRank's Marketing, Client Success, and Operations leaders; report directly to the LawRank President / GM; present to EverService executive leadership; Partner with Marketing to align demand generation and pipeline strategy; Partner with Client Success on warm handoffs and expansion motion
Communication Scope
equally credible in a rep coaching session and a board pipeline review; write tight; refine positioning and messaging
Process & Methodology
ship change in 90 days, not 9 months, treat operating cadence as strategic infrastructure, implement interim fixes to the most painful pipeline and conversion gaps, stand up a weekly pipeline and forecast review tied to a real scorecard, new sales operating model live: weekly rhythm, scorecards, forecast cadence
Full Job Description
**About LawRank & EverService** LawRank is one of the most respected SEO and digital marketing firms serving the legal industry, working with high-revenue law firms across the country. We're part of EverService Holdings, a Sunstone Partners-backed portfolio operator with multiple market-leading brands across digital marketing, including LawRank, iLawyer, and RYNO. Our scale gives clients access to best-in-class talent, technology, and capability, while our brand-led structure keeps us close to the firms we serve. **Position Overview** We're hiring our next Head of Sales to own new revenue, lead and scale our sales team, and build a repeatable, predictable revenue engine purpose-built for law firm buyers. You'll own $20 million in new revenue against a current book of $14,425,380 in ARR, lead a team of 2 AEs and 4 SDRs, and operate as a peer to LawRank's Marketing, Client Success, and Operations leaders. You'll report directly to the LawRank President / GM, present to EverService executive leadership, and have meaningful visibility to the broader PE-backed portfolio, Sunstone Partners-owned, alongside iLawyer and RYNO. This is a builder's seat with a real number attached. The brand is strong, the product is differentiated, and the next chapter of revenue growth at LawRank gets architected by whoever takes this role. **How We Know You'll Fit** * You've personally built or rebuilt a sales engine before — not just inherited a quota * You're equally credible in a rep coaching session and a board pipeline review * You ship change in 90 days, not 9 months * You own the number without flinching — wins and losses * You write tight, think in systems, and treat operating cadence as strategic infrastructure **How We Work** * **Remote-first** , with quarterly in-person team gatherings * **EOS shop** — quarterly rocks, weekly Level 10 meetings, scorecards, accountability charts * **Travel:** ~25% for client and prospect meetings, conferences, EverService offsites, and team gather
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