SearchStax
Marketing
HeadofProductMarketing
“Head of Product Marketing at SearchStax. Skills: Product marketing, B2B SaaS, Market positioning, Messaging. Define positioning. Own positioning”
What You'll Achieve.
Drive pipeline; Drive market leadership; Drive revenue growth; Strengthen market positioning; Drive awareness; Generate pipeline; Build awareness; Drive favorable coverage
Industry & Context.
10-15% travel to LA
What They're Looking For.
Must Have
7-10+ years product marketing experience, 2+ years B2B SaaS products experience, Develop market and product positioning, Implement market and product positioning, Develop product messaging, Implement product messaging, Understand B2B SaaS go-to-market, Conduct customer research, Synthesize customer research, Conduct win/loss analysis, Synthesize win/loss analysis, Conduct competitive intelligence, Synthesize competitive intelligence, Build sales enablement programs, Influence cross-functional stakeholders, Influence executive leadership, Translate complex concepts, Prior experience managing others
Nice to Have
Experience with search technology, Experience with data infrastructure, Experience with developer-focused products
What You'll Do.
Develop buyer point of view
Maintain buyer point of view
Drive go-to-market planning
Create sales enablement content
Maintain sales enablement content
Partner with demand generation
Partner with content teams
Develop integrated campaigns
Lead research function
Lead insights function
Conduct win/loss interviews
Conduct customer research
Conduct competitive analysis
Serve as internal expert
Bring forward-looking perspective
Operationalize pricing review
Operationalize packaging review
Own go-to-market rollout
Build analyst relations program
Execute analyst relations cadence
How You'll Work.
Team & Collaboration
Cross-functional GTM team; Product teams; Sales teams; Marketing teams; Executive leadership
Communication Scope
Compelling values communication; Business need communication; Urgency communication
Applying for this Head of Product Marketing role?
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