Somnia
Technology
HeadofMarketing
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“Head of Marketing at Somnia. Skills: Marketing strategy, Growth marketing, Brand positioning, Community building. Own marketing strategy. Sequence launches and campaigns”
What You'll Achieve.
Turn L1 into most used chain; Turn L1 into most recognized chain; Ship work faster; Ship work sharper; Deliver measurable impact; Deliver growth numbers; Strengthen sub-brands; Reward genuine engagement; Align with token distribution
Industry & Context.
Data analysis; Hypothesis framing
UK-friendly timezone
What They're Looking For.
Must Have
Web3 product experience, Experience in Web3, Fluent in on-chain data, Excellent written English, Excellent spoken English
Nice to Have
Marketed AI-native product, Marketed agentic product, Marketed prediction market, Marketed perps DEX, Marketed on-chain derivatives, Owned token launch end-to-end, Marketed to developers, Public footprint in crypto, Enterprise BD marketing experience
What You'll Do.
Own marketing strategy
Sequence launches and campaigns
Shape marketing operating model
Set weekly operating rhythm
Deliver growth numbers
Run acquisition stack
Build analytics layer
Cascade narrative into products
Define visual identity
Protect brand governance
Lead positioning and messaging
Own retention across product stack
Design incentive structures
Set strategy for Discord
Set strategy for Telegram
Set strategy for ecosystem comms
Build developer marketing track
Own earned media strategy
Manage tier-1 editorial relationships
Partner on thought leadership
Partner on corporate narrative
Lead global events calendar
How You'll Work.
Team & Collaboration
Globally distributed teams; Leadership team; Product leads; Ecosystem partners; Comms function; BD outreach
Communication Scope
External voice; Public speaking; Podcasts
Process & Methodology
Roadmap planning, Campaign planning
Full Job Description
About Somnia: SOMNIA is the Agentic Chain - a hyper-performance L1 operating at an order of magnitude faster than existing networks. We empower builders and traders to create real-time, autonomous, and fully decentralized products, powered by agents, that were previously impossible and cannot be built anywhere else. It’s where the future of Web3 protocols will be built, so we’re facilitating a new wave of on-chain applications from DEX to Prediction Protocols and much, much more. Somnia is being developed by Somnia Foundation backed by Improbable https://www.improbable.io/, a British tech Unicorn +++ that has been at the forefront of building virtual worlds for over a decade. Somnia received initial funding from MSquared https://www.msquared.io/, which raised $150 million https://www.businesswire.com/news/home/20220407005101/en/Improbable-Raises-US150m-to-Establish-M%C2%B2-MSquared-a-Metaverse-Network-and-Ecosystem-Powered-by-Its-Morpheus-Technology from a16z crypto, SoftBank, Mirana Ventures, CMT Digital, and SIG. About the Role: We're hiring a Head of Marketing to own the marketing engine across the entire Somnia ecosystem: the L1 itself plus every product built on top, including (but not limited to) DreamDEX, Prophecy, and the upcoming products. This is the most senior marketing role at Somnia. You'll report directly to the CEO, sit on the leadership team, and be responsible for turning a technically extraordinary L1 into the most actively used and recognized agentic chain. You'll lead a globally distributed marketing function spanning product marketing, social, KOLs, events, paid media, and comms, and shape how it operates around the products in the Somnia ecosystem. Your job is to make the team ship faster, sharper, and with measurable impact. This is a player-coach role. You'll write the strategy, set the targets, and run the operating cadence, but you'll also redline the launch brief, kill the bad campaign, and own the narrative yourself when it matters. The
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