Okta
Technology
HeadofMarketingAPJ
“Head of Marketing APJ at Okta. Skills: Marketing strategy, Demand generation, Customer growth, Team leadership. Drive APJ Marketing Strategy. Drive Pipeline Generation”
What You'll Achieve.
Fuel APJ expansion; Maximize total pipeline; Increase customer retention; Increase customer adoption; Accelerate expansion; Drive disruptive growth; Increased account engagement; Increased lead quality; Marketing spend effectiveness; Upskilling; Efficiency
Industry & Context.
Solve complex challenges
What They're Looking For.
Must Have
Demonstrated experience B2B APJ marketing, Broader GTM team leadership qualities, Success leading high performing team, Deep understanding demand marketing, Deep understanding inbound marketing, Deep understanding account based marketing, Deep understanding target account marketing, Track record campaign ownership, Consistent success high ROI, Experience leveraging generative AI, Adept collaborating sales, Adept collaborating product marketing, Adept collaborating cross functional marketing, Highly self-motivated, Organised, Excellent writing skills, Excellent presentation skills, Quantitative skills, Data-driven decisions, Reporting, Degree qualified or equal experience
Nice to Have
Identity Experience a plus
What You'll Do.
Drive APJ Marketing Strategy
Drive Pipeline Generation
Define APJ demand marketing strategy
Maximize total pipeline
Maximize Customer Growth
Execute post-sales marketing strategy
Increase customer retention
Increase customer adoption
Execute regional event strategy
Drive community building
Drive executive engagement
Lead high-performing team
Drive collaboration Global Demand Center
Drive collaboration Product Marketing
Drive collaboration Partner teams
Convert insights campaign assets
Manage strategic target account marketing
Leverage account plans
Discover integrated marketing approaches
Develop integrated marketing approaches
Analyze campaign results
Own reporting results
Own reporting market insights
Build regional marketing team
Mentor regional marketing team
Scale regional marketing team
Oversee budget allocation
Champion AI Transformation
Operationalize 'Human + AI' mindset
Focus system-level process design
Focus workflow automation
How You'll Work.
Team & Collaboration
Collaborating across APJ leadership; Liaison with global teams; Liaison between APJ marketing; Liaison with regional managers; Liaison with field sales; Partner with sales; Partner with product marketing; Partner with cross functional marketing
Communication Scope
Presentation skills; Writing skills
Process & Methodology
Campaign ownership
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