LaunchDarkly
HeadofEventsandFieldMarketing
Neural analysis suggests this role is
optimal for Manager candidates.
“Head of Events and Field Marketing at LaunchDarkly. Skills: Events, Field marketing, Team leadership, Budget management. Manage and develop field and event managers. Establish team operating norms”
What You'll Achieve.
Drive business results; Engage target buyers; Drive pipeline; Shape brand perception; Support brand awareness; Support buyer engagement; Support pipeline goals; Deliver consistent engagements; Deepen buyer understanding; Deepen influencer understanding; Maximize impact
Industry & Context.
Analytical mindset; Data-driven mindset
Willingness to travel
What They're Looking For.
Must Have
12 years of related experience, 3 years of supervisory experience, 7+ years event management, 7+ years field marketing, Manage a team of individual contributors, Build scalable operational frameworks, Lead teams through complex programs, Analytical and data-driven mindset, Experience using marketing analytics tools, Experience using CRM systems, Salesforce experience, Exceptional written communication skills, Exceptional verbal communication skills, Create compelling content, Create compelling messaging, Experience working with global teams, Experience working with remote teams, Collaborate with cross-functional stakeholders, Willingness to travel as needed
Nice to Have
Deep event experience in DevOps industry, Grasp of enterprise sales dynamics
What You'll Do.
Manage and develop field and event managers
Establish team operating norms
Implement departmental policies and procedures
Manage events and field marketing budget
Support planning and forecasting activities
Track spend across programs
Execute regional third-party event program
Build and implement owned field event program
Enable field team to deliver engagements
Develop and lead ongoing roadshow
Partner with sales and GTM leadership
Build account-level intelligence
Develop coordinated field plans
Work with executives to design experiences
Expand relationships within target accounts
Collaborate with internal thought leaders
Develop content plans
Drive multi-channel activations
Report on event performance
Identify areas for improvement
Identify areas to accelerate
How You'll Work.
Team & Collaboration
Cross-functional stakeholders; Sales and GTM leadership; Internal thought leaders; Global teams; Remote teams
Communication Scope
Written communication; Verbal communication; Compelling content; Compelling messaging
Process & Methodology
Roadshow development
Full Job Description
About the Job: We are seeking a strategic, results-driven Head of Events and Field Marketing to lead field marketing across the Americas, own our global third-party event strategy, and partner with field teams to drive business results. This role has significant influence on pipeline health, brand presence, and GTM execution. This individual will build and execute all in-person experiences — from third-party conferences to LaunchDarkly-organized field events and a multi-city roadshow — that engage target buyers, drive pipeline, and shape our brand perception. The ideal candidate brings deep event experience in the DevOps industry, a strong grasp of enterprise sales dynamics, and a bias for action. Responsibilities: Manage and develop a team of field and event managers, establish team operating norms, establish team operating norms, and implement departmental policies and procedures that support consistent event execution. Manage the events and field marketing budget, supporting planning and forecasting activities and tracking spend across programs in alignment with approved plans. Execute the regional third-party event program end-to-end from preparation and activation to follow-up and reporting in support of brand awareness, buyer engagement, and pipeline goals. Build and implement the owned field event program, following established processes and playbooks to enable the field team to deliver consistent, high-quality engagements Develop and lead an ongoing roadshow that deepens buyer and influencer understanding of our product's unique value across key markets. Partner with sales and GTM leadership to prioritize markets, build account-level intelligence by territory, and develop coordinated field plans. Work with executives to design in-person experiences that expand relationships higher and wider within target accounts. Collaborate with internal thought leaders to develop content plans aligned to corporate messaging and positioning. Drive coordinated, multi-channe
Applying for this Head of Events and Field Marketing role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Greenhouse
- Create a Greenhouse profile before applying — it saves time across multiple applications.
- Upload your resume as a PDF; the parser handles it better than Word.
- Answer all knockout questions carefully — wrong answers auto-reject before a human sees you.
- Enable email notifications to track application status in real time.
ANONYMOUS · UNFILTERED
What do employees actually say about LaunchDarkly?
Real rants from real employees. Read before you apply.