YEPODA
beauty
HeadofE-Commerce(m/f/d)
Neural analysis suggests this role is
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“Head of E-Commerce (m/f/d) at YEPODA. Skills: Own overall DTC ecommerce performance across all markets, Translate commercial goals into clear ecommerce priorities and concrete on site actions, Monitor daily performance and react quickly to opportunities, issues, and stock or conversion risks, Own homepage, category pages, product pages, navigation, and onsite merchandising decisions, Ensure the website is always clear, conversion focused, and fully aligned with the brand, Make final decisions on”
What You'll Achieve.
Own overall DTC ecommerce performance across all markets, including conversion rate and average order value; Continuous improvement in ecommerce performance and onsite efficiency; Smooth, timely, and well executed product launches and campaigns; A clear, well prioritised ecommerce roadmap focused on commercial impact; A fast moving, pragmatic ecommerce team with clear ownership; A website that consistently sells well and supports brand growth across markets
Industry & Context.
pragmatic; outcome oriented; Comfortable making trade offs between brand, speed, and conversion
dog friendly office
What They're Looking For.
Must Have
Six to eight years of experience in DTC ecommerce, Hands on experience owning onsite performance and ecommerce merchandising, experience working with Shopify or comparable ecommerce platforms, Proven background in onsite optimisation and ecommerce operations, Highly commercial and execution driven mindset, Comfortable making trade offs between brand, speed, and conversion, Data driven, pragmatic, and outcome oriented, Able to work in a lean setup with high ownership and accountability, Clear communicator who can align stakeholders and make decisions
Nice to Have
ideally within beauty, fashion, or lifestyle, Experience working in international, multi market setups is a plus, Experience managing agencies or freelancers is a plus, Genuine interest in skincare, beauty, or consumer brands, Fluent in English, another European language is a plus
What You'll Do.
Own and manage our direct to consumer online shop and drive its performance across all markets
Own on site revenue performance and daily ecommerce execution
leading a small ecommerce team
working closely with Marketing
and Customer Care to ensure the website sells effectively and continuously improves
How You'll Work.
Team & Collaboration
working closely with Marketing, Brand, Supply Chain, Tech, and Customer Care; Collaborate closely with Performance Marketing, CRM, Brand, Supply Chain, Tech, and Customer Care; Partner with Tech to scope, prioritise, and deliver website improvements; align stakeholders
Communication Scope
Clear communicator who can align stakeholders and make decisions; sharing clear insights and recommendations with leadership
Process & Methodology
Translate commercial goals into clear ecommerce priorities and concrete on site actions, prioritise a lean, high impact ecommerce team, scope, prioritise, and deliver website improvements, ecommerce roadmap focused on commercial impact
Full Job Description
ABOUT YEPODA Our mission is to bring Clean K Beauty Innovations, from Korea straight to Europe, UK, and the US without ever compromising on our values, quality, and sustainability. Our clean, mindfully produced skincare products are made with love in Korea, vegan, cruelty free, and packed with the best natural and active ingredients. Founded in 2020 by Sander Joonyoung van Bladel and Veronika Strotmann, Yepoda is a fast growing beauty start up based in the heart of Berlin. Our products are available across Europe and, since March 2025, at Sephora Europe, online and in over 250 stores. As a certified B Corp™, we are committed to building a business with purpose. With a team of over 120 brilliant individuals from around the world, we are actively shaping Yepoda’s story every day. We are looking for a Head of E commerce to own and manage our direct to consumer online shop and drive its performance across all markets. This role owns on site revenue performance and daily ecommerce execution, leading a small ecommerce team and working closely with Marketing, Brand, Supply Chain, Tech, and Customer Care to ensure the website sells effectively and continuously improves. YOUR TASKS - Own overall DTC ecommerce performance across all markets, including conversion rate and average order value - Translate commercial goals into clear ecommerce priorities and concrete on site actions - Monitor daily performance and react quickly to opportunities, issues, and stock or conversion risks - Own homepage, category pages, product pages, navigation, and onsite merchandising decisions - Ensure the website is always clear, conversion focused, and fully aligned with the brand - Make final decisions on onsite structure, hierarchy, and merchandising trade offs - Lead onsite execution of product launches, campaigns, promotions, bundles, gifts, and seasonal initiatives - Ensure strong alignment between marketing campaigns, stock availability, and onsite execution - Lead, develop, and prioritis
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