OLIVER Agency

Marketing

HeadofAnalytics

London, United Kingdom
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Head of Analytics at OLIVER Agency. Skills: Analytics leadership, GenAI, Predictive modelling, Statistical methods, Machine learning, Cloud platforms, Automation tools, Client-facing solutions. Build and deliver best-in-class, next generation data capabilities. Architecting and delivering new SME-driven capabilities – across social and audience analytics, creative optimisation, and marketing effectiveness”

What You'll Achieve.

Deliver best-in-class, next generation data capabilities; Make a tangible difference; Improve commercial outcomes; Contribute to revenue growth; Exceed expectations

Industry & Context.

Marketing
Problems you'll solve

Insightful decision-making; Client and business challenges; Overcoming obstacles; Driving revenue growth; Managing ambiguity; Navigating competing demands

Eligibility Requirements

3 days a week from our London offices

What They're Looking For.

Must Have

Hands-on experience with advanced analytics, predictive modelling, and statistical analysis (e.g. machine learning, regression, segmentation, uplift modelling) using modern toolsets and programming languages, Demonstrated practical experience with GenAI / LLM-powered analytics (OpenAI, Gemini, Claude, etc), modern cloud and analytics platforms (Google Cloud, Azure, AWS, BigQuery, GA4), and leading automation / integration tools (Make.com, n8n, Zapier, etc), Direct experience architecting, prototyping, and embedding advanced analytics, especially in social, audience, creative, and marketing effectiveness use cases, Ability to lead by example while upskilling, supporting, and inspiring analytics specialists – raising technical standards and championing best practice, Comfortable gaining consensus and building partnerships at all levels, adept at managing ambiguity, and skilled in navigating competing demands to keep momentum, Committed to privacy by design, secure data practices, and upholding OLIVER’s standards for responsible analytics at every step

Nice to Have

PhD preferred, specific ML framework experience, cloud platform certs

What You'll Do.

Build and deliver best-in-class

next generation data capabilities

Architecting and delivering new SME-driven capabilities – across social and audience analytics

creative optimisation

and marketing effectiveness

Building and deploying the analytics roadmap

Finding and piloting new opportunities to put these capabilities into action for clients

and scale solutions that make a tangible difference

Raise the bar for analytics quality and technical skills across OLIVER

and embed advanced analytics and GenAI-powered solutions

Build and deploy advanced analytics and predictive modelling solutions for client and business challenges

Serve as an SME for key products (e.g. Share of Model)

providing technical guidance

and evangelism of outputs

Act as the product integrator and accelerator

and deploy new capabilities at speed

Take ownership for delivering the analytics roadmap: architect solutions

and grow product adoption and attachment rates

scaling solutions across OLIVER clients and teams

and validate early-stage product and solution opportunities

always with a focus on improving commercial outcomes and data-driven growth

Support pitches and solution development with internal and client teams

bringing new analytics innovations directly into market-facing activity

Actively bring relevant tools

and approaches from The Brandtech Group into OLIVER

Collaborate with regional and client data leads to upskill

and embed best-in-class practice within the broader OLIVER analytics community

Help drive a culture of experimentation

high technical standards

and responsible data practices – ensuring analytics excellence and privacy by design is the norm across OLIVER teams

How You'll Work.

Team & Collaboration

Working side-by-side with our central hub of specialists; Partnering with internal and client-facing teams; Working hand-in-hand with your team of specialist SMEs (social & audience analytics, creative optimisation, marketing effectiveness); Support pitches and solution development with internal and client teams; Collaborate with regional and client data leads; Building partnerships at all levels

Communication Scope

Evangelism of outputs; Pitching solutions; Client proposals and pitches; Gaining consensus

Process & Methodology

Pushing projects through from idea to impact, overcoming obstacles to get results live, Scaling solutions across OLIVER clients and teams

Full Job Description

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Head of Analytics Location: London, United Kingdom. (3 days a week from our London offices) About the role: At OLIVER (part of The Brandtech Group, the world’s leading GenAI-powered marketing company), we’re looking for an ambitious, hands-on analytics leader to build and deliver best-in-class, next generation data capabilities. As Head of Analytics, you’ll be at the centre of architecting and delivering new SME-driven capabilities – across social and audience analytics, creative optimisation, and marketing effectiveness – working side-by-side with our central hub of specialists. You’ll combine building and deploying the analytics roadmap with finding and piloting new opportunities to put these capabilities into action for clients. Partnering with internal and client-facing teams, you’ll pitch, deliver, and scale solutions that make a tangible difference – while helping raise the bar for analytics quality and technical skills across OLIVER. What you will be doing: Hands-On Technical Leadership Play a key hands-on role in developing, prototyping, and embedding advanced analytics and GenAI-powered solutions, ensuring OLIVER stays ahead in AI-driven marketing Build and deploy advanced analytics and predictive modelling solutions for client and business challenges. Leveraging statistical methods, machine lear

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