Clay
Tech / AI / Software
GTMEEcosystemCreateYourOwnRole
“GTME Ecosystem - Create Your Own Role at Clay. Skills: strategy, execution, measurement. Define what it means to be a GTM engineer. Build programs that train GTM engineers”
What You'll Achieve.
Make the case for how you'd contribute to the GTME Ecosystem; Define the role you want to build; Ship in public; Compound the ecosystem; Move at AI-native pace; Raise the bar around you
Industry & Context.
Create Your Own Role is an open invitation to make the case for how you'd contribute to the GTME Ecosystem, Send a portfolio or creative project that makes the case for the role you want to build, Above-and-beyond submissions that show how you think, what you've shipped, and why you are the person to own this wedge, A clear thesis: What is the role? What problem does it solve for the GTME Ecosystem, and why now? Where does it plug into our existing surface areas or what new surface area does it create?, A 30/60/90 plan: What would you ship in your first 30, 60, and 90 days? What would success look like at 6 and 12 months? Be specific about outputs, not just intentions., A portfolio of past work: Show things you've built, shipped, written, taught, hosted, designed, or grown. Side projects, communities, content, products, events – we care less about the form and more about the evidence that you ship., A point of view on the GTME profession: What do you believe about GTM engineering that most people don't? How does your role help us push that belief into reality?, Why Clay, why this team, why now., A mini-founder: You've started something – a company, a community, a product, a content brand, a club, a course – and gotten it off the ground without anyone telling you how., Exceptional in a specific way: You don't try to be good at everything. You have a sharp edge that's obvious within five minutes of meeting you, and a body of work that proves it., Obsessed with GTM and AI: You think about how go-to-market is being rewritten by AI, and you have opinions about where it's going. You want to be in the room where that future is built., Proven hunger, not just potential: You've already done the unreasonable thing at least once, and you're looking for a place to do it again at a bigger scale.
What You'll Do.
Define what it means to be a GTM engineer
Build programs that train GTM engineers
Build community that connects GTM engineers
Build resources that keep GTM engineers at the frontier of a rapidly scaling
Own a wedge end-to-end: strategy to execution to measurement
Operate as a founder inside the team
Set the roadmap for your wedge
Recruit the resources you need
Compound the ecosystem
Move at AI-native pace
Raise the bar around you
How You'll Work.
Communication Scope
great storyteller; pitch your idea in one sentence; defend it in one paragraph; write and present clearly
Process & Methodology
30/60/90 plan, execution
Applying for this GTME Ecosystem - Create Your Own Role role?
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