Hire with Reef
Marketing and Advertising
GTMEngineer(ClaySpecialist)
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“GTM Engineer (Clay Specialist) at Hire with Reef. Skills: Clay, GTM strategy, Revenue operations. Architect lead enrichment workflows. Design account scoring models”
What You'll Achieve.
Drive qualified pipeline into the sales team; Surface accounts and contacts that match tightly defined ICPs; Provide clean, prioritised, contextual data for the sales team; Drive measurable pipeline impact; Have at least two signal-based plays running in production by end of month one; Own the inbound and outbound data layer end-to-end by month three; SDR and AE teams trusting enrichment, scoring, and routing logic to drive their daily activity by month three; Directly move pipeline numbers
Industry & Context.
Diagnostic thinking to identify issues in a leaking funnel (data quality, targeting, messaging, or routing logic)
Availability for full-time hours Monday to Friday with Sydney business hour overlap, Responsiveness on Slack within working hours, Fast and reliable internet, Own laptop or desktop suitable for the role, Quiet working environment, Good quality microphone or headset
What They're Looking For.
Must Have
Excellent spoken and written English with strong, proactive communication skills, 3-5 years hands-on experience in a GTM Engineering, RevOps, or Growth Engineering role, Expert-level proficiency in Clay, including complex table architecture, conditional logic, AI columns, custom JavaScript, HTTP API integrations, and waterfall enrichment strategies, Deep understanding of enterprise SaaS GTM motions: ICP definition, account-based outbound, buying committee mapping, intent data, and signal-based selling, Proven track record building outbound or lead enrichment systems that drove measurable pipeline impact in a B2B SaaS environment, working knowledge of the modern GTM stack: Salesforce or HubSpot, Outreach or Salesloft, Apollo, ZoomInfo, LinkedIn Sales Navigator, 6sense or Bombora, Slack, Comfortable writing API calls, working with webhooks, and reading basic JSON and JavaScript to extend Clay's native capabilities, diagnostic thinking: ability to look at a leaking funnel and identify whether the issue is data quality, targeting, messaging, or routing logic, Understanding of how enrichment and scoring connect to downstream sales activity and pipeline conversion, Confident presenting your work and reasoning to senior commercial you can explain why a workflow is built the way it is and defend trade-offs, Ability to self-manage documentation, workflow ownership, and stakeholder updates without heavy oversight, Availability for full-time hours Monday to Friday with Sydney business hour overlap, Responsiveness on Slack within working hours and active participation in daily standups and weekly GTM reviews, Fast and reliable internet, your own laptop or desktop suitable for the a quiet working a good quality microphone or headset
What You'll Do.
Architect lead enrichment workflows
Design account scoring models
Build signal-based outbound plays
Operationalise the full GTM stack to drive qualified pipeline into the sales team
Design and ship complex Clay tables that combine multiple data providers
and webhook integrations to surface accounts and contacts that match tightly defined ICPs
Connect Clay outputs into the broader stack (sequencers
Audit the existing GTM stack
Identify the highest-leverage workflows to rebuild or ship
Own the inbound and outbound data layer end-to-end
How You'll Work.
Team & Collaboration
Direct collaboration with sales, marketing, and RevOps stakeholders; Presenting work and reasoning to senior commercial teams; Active participation in daily standups and weekly GTM reviews
Communication Scope
Excellent spoken and written English; Strong, proactive communication skills; Confident presenting work and reasoning; Explaining workflow design and defending trade-offs
Process & Methodology
Workflow ownership, Stakeholder updates
Full Job Description
**Job Title:** GTM Engineer (Clay Specialist) **Location:** Remote **Role Type:** Full-Time **Working Hours:** 9AM - 6PM Sydney Time (AEST), Monday to Friday ### Who Are We? At Reef, we connect elite commercial talent with high-growth companies building world-class operational teams. We work exclusively with the top 3% of candidates and match you with established companies across Australia, New Zealand, the US, and UK who invest seriously in their business infrastructure. We support your integration into these companies by providing you with additional training, admin/HR support, and adding you to our community of high-level professionals. ### About the Role We're seeking an experienced GTM Engineer to join a fast-growing enterprise SaaS company building out their outbound and revenue operations function. This role sits at the intersection of go-to-market strategy and technical execution: you'll architect lead enrichment workflows, design account scoring models, build signal-based outbound plays, and operationalise the full GTM stack to drive qualified pipeline into the sales team. Clay is the core of this role. You'll be expected to design and ship complex Clay tables that combine multiple data providers, AI agents, and webhook integrations to surface accounts and contacts that match tightly defined ICPs. You'll also connect Clay outputs into the broader stack (sequencers, CRM, Slack, and BI tools) so the sales team has clean, prioritised, contextual data to act on every day. This isn't a list-builder role. You're expected to think like a GTM strategist: understand the buying committee in enterprise SaaS deals, map account hierarchies, identify trigger events that signal buying intent, and translate that thinking into automated workflows that produce measurable pipeline. **What success looks like:** By the end of month one, you'll have audited the existing GTM stack, identified the highest-leverage workflows to rebuild or ship, and have at least two signal-based pl
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