Crunchyroll, LLC
GrowthPlanningManager
“Growth Planning Manager at Crunchyroll, LLC. Skills: Growth planning, Budget allocation, Performance analysis, Marketing investment. Drive marketing investments orchestration. Drive business planning”
What You'll Achieve.
Increase subscriber growth; Deliver maximum return on investment; Drive measurable lift; Increased marketing ROI
Industry & Context.
Data inference; Creative execution; Business recommendations; Performance intelligence; Incrementality strategy
What They're Looking For.
Must Have
8+ years data analysis, 8+ years advanced analytics, 8+ years statistics, 8+ years experimentation, 8+ years optimization, SQL experience, Python experience, Data visualization tools experience, Incrementality tests design experience, Inference models design experience, Translate data to build business strategies, Translate data for financial modeling, Translate data for forecasting, Translate data for allocation, Translate data for optimized budget performance, Translate data for investment decisions, Translate data for allocation decisions, Build compelling presentations, Build actionable presentations, Work with Growth teams, Work with Marketing teams, Work with Finance teams, Work with Analytics teams, AI integration experience, LLMs integration experience, Globally matrixed organization experience, BS in Analytics, BS in Quantitative, Equivalent degree
Nice to Have
Tableau experience
What You'll Do.
Drive marketing investments orchestration
Drive business planning
Drive executive reporting
Develop budget allocation models
Support strategic conduit
Ensure budget transparency
Ensure performance alignment
Ensure investment accountability
Drive budget forecasting
Drive scenario planning
Drive performance reporting
Compile cross-channel marketing data
Develop strategic recommendations
Ensure reporting accuracy
Design incrementality tests
Execute incrementality tests
Translate test outcomes
Drive measurable lift
Monitor business metrics
Track campaign performance
Analyze budget deployment
Develop strategies on budget deployment
Support AI integration
Support ML integration
Operationalize AI tools
Identify innovation pilots
Execute innovation pilots
Drive alignment on priorities
Drive alignment on budgets
Drive alignment on business plans
Develop executive-level communications
Lead weekly business reviews
Lead board-level decks
How You'll Work.
Team & Collaboration
Growth Marketing team; Finance teams; CDI (Analytics) teams; Brand teams; Performance teams; Lifecycle teams; Channel leaders; MarTech; Regional teams
Communication Scope
Executive reporting; Executive-level communications; Board-level decks; Business reviews
Applying for this Growth Planning Manager role?
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