Growth/PerformanceMarketer

About LumiMeds LumiMeds is a fast-growing U.S.-based telehealth startup focused on weight management and long-term metabolic health. We are building the next generation of e-commerce and clinical infrastructure from the ground up. As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member. There is no bureaucracy here — decisions happen fast, priorities evolve, and builders thrive. We are a remote-first, globally distributed team that values clarity, accountability, and people who take initiative rather than wait for direction. About LumiMeds LumiMeds is a LegitScript-certified telehealth platform helping patients access compounded GLP-1, GLP-1/GIP, and NAD+ therapies. We're a lean, fast-moving team focused on making weight loss and wellness care accessible — and we're building the growth engine to match our clinical ambitions. The Role We're looking for a rigorous, experiment-driven growth and performance marketer to own paid acquisition and funnel performance at LumiMeds. This is not a "set it and run it" media buying role — we need someone who thinks in hypotheses, runs structured A/B tests across every layer of the funnel, and uses results to compound learnings over time. You'll be our first dedicated growth hire, building the testing infrastructure and playbook from the ground up. What sets this role apart: The single most important thing you'll do here is run tests — on creative, on landing pages, on offers, on audiences, on copy. We want someone who has a formal testing methodology, can size experiments correctly, and knows how to extract signal from noise in a DTC health funnel. If you've never built a structured test-and-learn program before, this isn't the right fit. What You'll Own Design and run structured A/B and multivariate tests across paid creative, landing pages, offers, and funnel steps — with clear hypotheses, success metrics, and documented learnings Build and maintain a testing road