GrowthMarketingManager

ABOUT STRALA We deliver optimal claims outcomes to insurance companies. Not activity. Not output. Outcomes. Every product decision, operational improvement, and line of code is held to this standard. We are rebuilding claims processing — with the ambition to process every claim in the world. That requires long-term thinking, world-class execution, and people committed to doing things the hard but correct way. THE ROLE We sell into large, established companies where claims are seen as a cost center and not a strategic business driver. Our buyers are senior, our sales cycles are long, they've been burned multiple times by empty promises, and every marketing dollar needs to earn its place. We are building a marketing function from the ground up and we need someone who can bring rigor to it. This role owns measurement, experimentation, and channel execution. You will be the person who tells us what is working, what isn't, and what we should try next — and then you will go and do it. This is not a role for someone who needs scale to feel comfortable. Our leads are high value and measured in quality over quantity. The job is clarity and honest analysis — not volume for the sake of it. WHAT YOU'LL OWN - Figuring out our channel mix — what works and what doesn’t - Own and execute paid campaigns on LinkedIn targeting senior buyers at large enterprise accounts - Build and manage email and newsletter programs to nurture leads and keep Strala present across long sales cycles - Lead measurement and attribution across channels — events, webinars, paid, and out of home — and report clearly on what is driving pipeline - Design and run experiments across channels with clear hypotheses, clean setups, and honest readouts - Partner with the events team on pre and post event marketing to maximise pipeline impact from every touchpoint - Work closely with sales to understand lead quality and close the loop between marketing activity and revenue outcomes - Identify gaps and step into them,