Keyfactor, Inc.
Computer
GrowthMarketingLead
“Growth Marketing Lead at Keyfactor, Inc.. Skills: Growth Marketing, Campaign Orchestration, Marketing Analytics, AI Marketing. Deploy advanced segmentation. Deploy dynamic omni-channel campaign orchestration”
Industry & Context.
Identify gaps; Build solutions; Continuously optimize
What They're Looking For.
Must Have
Demonstrated leadership deploying advanced segmentation, Demonstrated leadership deploying dynamic omni-channel campaign orchestration, Proven experience running PLG, Proven experience running enterprise named-account campaign execution, High data fluency, Experience in multi-touch attribution models, Experience in marketing analytics tools, Skilled at deploying AI, Skilled at deploying automation across omni-channel marketing workflow, Project management skills, Ability to align cross-functional stakeholders, Ability to drive multiple high-priority initiatives simultaneously, Identify gaps, build solutions, and continuously optimize without waiting for direction, Experience mentoring marketers, Experience influencing cross-functionally
Nice to Have
SQL experience a plus, BI experience a plus, Proficiency in Hubspot a plus, Proficiency in ABM tooling a plus
What You'll Do.
Deploy advanced segmentation
Deploy dynamic omni-channel campaign orchestration
Run enterprise named-account campaign execution
Utilize multi-touch attribution models
Utilize marketing analytics tools
Deploy AI across marketing workflow
Deploy automation across marketing workflow
Align cross-functional stakeholders
Drive high-priority initiatives
Continuously optimize
Influence cross-functionally
How You'll Work.
Team & Collaboration
Cross-functional stakeholders
Process & Methodology
Project management
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