GrowthMarketingLead

ABOUT HONEY HOMES Honey Homes eliminates the hassle of home upkeep, replacing it with comfort and joy. Our 3,500+ members (homeowners) are each paired with a dedicated handyman who manages lightweight upgrades, repairs, and maintenance throughout the year. All of our handymen are full-time employees — hired for their technical expertise, service mindset, and integrity. Because the same professional cares for your home consistently, members experience something rare in home services: reliability, trust, and consistently high-quality care. Behind the scenes, our AI-powered systems help us operate thoughtfully and efficiently at scale. We’re redefining modern homeownership, and we’re just getting started. THE OPPORTUNITY As our Growth Lead, you will own and scale Honey Homes’ growth engine by turning paid acquisition into a predictable, efficient, and increasingly scalable driver of business growth. This role is for a quantitative growth operator who combines analytical rigor with hands-on execution. Paid acquisition is your primary lever, but your real job is improving the efficiency and predictability of growth across the business. You understand unit economics, attribution, experimentation design, conversion systems, and scaling mechanics. With this foundation, you effectively turn insights into impact.. You’ll be hands-on with all paid channels and downstream conversion. You'll be supported with best-in-class agencies, creative partners, and engineering. You should expect to directly influence leadership decision making and product development. We’re looking for someone who is AI-native, highly accountable, and equally comfortable building campaigns, analyzing funnel data, managing partners, and identifying the next growth lever for the business. This is a Senior IC role to start, with agency support. In-person or Hybrid, based in Oakland, CA, and reports directly to the Co-founder and Head of Growth. What Might Make This Role Challenging This is not a role with a