OnePay

fintech

GrowthMarketingChannelManager

$160–200k Waltham, Massachusetts, United States FULL TIME Remote Friendly
The Brief

“Growth Marketing Channel Manager at OnePay. Skills: paid social channels, scaling efficient growth across TikTok and Meta, day-to-day execution and optimization of paid campaigns across TikTok and Meta, Manage budgets, targeting, and bidding strategies, run high-volume creative testing, Analyze campaign performance, AI native strategies. Own day-to-day execution and optimization of paid campaigns across TikTok and Meta (Facebook and Instagram). Manage budgets, targeting, and bidding strategies t”

Industry & Context.

fintech
Problems you'll solve

Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns; improve tracking, attribution, and full-funnel performance

What They're Looking For.

Must Have

5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment, Hands-on experience managing and scaling campaigns across TikTok Ads and Meta Ads platforms, analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics, Proven ability to run structured creative testing and translate insights into scalable growth strategies, Experience working cross-functionally with analytics, product, and creative teams, AI fluency in daily workflows, Drive and proactivity

What You'll Do.

Own day-to-day execution and optimization of paid campaigns across TikTok and Meta (Facebook and Instagram)

and bidding strategies to drive efficient acquisition across CPA

Run high-volume creative testing in partnership with Social and Creative teams

rapidly iterating and scaling top-performing ads

Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns

Build AI native strategies for testing and execution

How You'll Work.

Team & Collaboration

in partnership with Social and Creative teams; Collaborate with Operations, Analytics, and Growth teams

Free ATS check

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