Pavago

Technology

GraphicDesigner-Brand&MarketingCampaigns

$36–54k ~AI est. Bulgaria FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Graphic Designer - Brand & Marketing Campaigns at Pavago. Skills: Brand visuals, Marketing creative, Digital design, Print design. Translate marketing ideas into visual assets. Maintain brand consistency”

What You'll Achieve.

On-time delivery of design tasks; Minimal revision cycles; Stakeholder satisfaction; Consistent brand application; Campaign performance impact; Organized asset management

Industry & Context.

Technology

What They're Looking For.

Must Have

2+ years of professional graphic design experience, Portfolio showcasing branding work, Portfolio showcasing marketing creatives, Advanced proficiency in Adobe Creative Suite, Experience designing for digital + print, Visual storytelling and attention to detail, Ability to manage multiple projects and deadlines

Nice to Have

Motion design or video editing experience, Familiarity with Figma, Familiarity with Canva, Background in SaaS, Background in Marketing agencies, Background in E-commerce, Understanding of Marketing KPIs

What You'll Do.

Translate marketing ideas into visual assets

Maintain brand consistency

Support campaigns that drive engagement

Design visuals for social media

Design visuals for email campaigns

Design visuals for ads

Design visuals for presentations

Create high-quality assets for marketing

Create high-quality assets for sales

Design creatives optimized for engagement

Design creatives optimized for click-through

Design creatives optimized for brand recall

Build brand guidelines

Maintain brand guidelines

Build typography systems

Maintain typography systems

Maintain color systems

Build visual identity

Maintain visual identity

Ensure consistency across platforms

Ensure consistency across formats

Strengthen brand recognition

Create landing page graphics

Create digital ad creatives

Optimize assets for LinkedIn Ads

Optimize assets for Meta Ads Manager

Optimize assets for Google Display Network

Design event materials

Ensure print-ready formats

Ensure high-quality outputs

Create simple animations

Create motion graphics

Work with marketing teams

Work with product teams

Work with sales teams

Align visuals with messaging

Align visuals with campaign goals

Incorporate feedback quickly

Incorporate feedback effectively

Package and deliver files

Maintain clean asset libraries

Maintain organized asset libraries

Ensure easy access to assets

Ensure reusability of assets

How You'll Work.

Team & Collaboration

Marketing teams; Product teams; Sales teams

Process & Methodology

Manage multiple projects

Full Job Description

### **Graphic Designer (Branding, Marketing Campaigns, Social & Ads) – Remote | Pakistan** **Position Type:** Full-Time, Remote **Working Hours:** U.S. Client Business Hours **Location:** Pakistan ### **About the Role** We’re hiring a **Graphic Designer** to own **brand visuals and marketing creative across digital and print channels**. This is not just a task-based design role. You’ll be responsible for: * Translating marketing ideas into strong visual assets * Maintaining brand consistency * Supporting campaigns that drive engagement and performance **If you can combine brand thinking with execution speed — this role is built for you.** ### **What You’ll Own** ### **1\. Marketing & Campaign Design** * Design visuals for: * Social media * Email campaigns * Ads and presentations * Create high-quality assets that support **marketing and sales initiatives** * Design creatives optimized for: * Engagement * Click-through * Brand recall ### **2\. Brand Identity & Consistency** * Build and maintain: * Brand guidelines * Typography * Color systems * Visual identity * Ensure consistency across all platforms and formats * Strengthen brand recognition across campaigns ### **3\. Digital Design** * Create: * Web banners * Landing page graphics * Digital ad creatives * Optimize assets for: * LinkedIn Ads * Meta Ads Manager * Google Display Network ### **4\. Print & Marketing Collateral** * Design: * Brochures * Flyers * Posters * Event materials * Ensure print-ready formats and high-quality outputs ### **5\. Motion & Creative Enhancements** * Create: * Simple animations * GIFs * Motion graphics * Use tools like: * Adobe After Effects ### **6\. Collaboration & Execution** * Work with: * Marketing * Product * Sales teams * Align visuals with messaging and campaign goals * Incorporate feedback quickly and effectively ### **7\. Asset Management & Delivery** * Package and deliver files in: * AI, PSD, PNG, PDF formats * Maintain clean and organized asset libraries * Ensure easy access

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