Pearl
Marketing and Advertising
GoogleAdsSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Google Ads Specialist at Pearl. Skills: Google Ads, Campaign optimization, Conversion tracking. Build campaigns. Launch campaigns”
What You'll Achieve.
Campaigns go live error-free; Perform against CPA targets; Perform against ROAS targets
Industry & Context.
Troubleshooting
What They're Looking For.
Must Have
3-5 years Google Ads experience, Proficiency in Google Ads UI, Proficiency in Google Ads Editor, Implement and QA conversion tracking, QA full campaign builds pre-launch, Reporting fluency in Looker Studio, Working command of paid media metrics, English proficiency at C1
Nice to Have
Google Tag Manager experience, GA4 advanced setup, Conversion API exposure, Server-side tracking exposure, Home improvement vertical experience, Contractor vertical experience, Local services vertical experience, Active Google Ads certifications
What You'll Do.
Own end-to-end campaign setup
Implement conversion tracking
QA conversion tracking
Monitor accounts daily
Flag performance issues
How You'll Work.
Communication Scope
Concise reporting
Full Job Description
**Work From Anywhere in LATAM and the Philippines** **Work Schedule:** Full-time, Monday–Friday | Significant daily overlap with US business hours (ET/PT) **Compensation Range:** $1,750 USD/month based on experience Our client is a lean, high-trust paid media agency that manages Google Ads across a portfolio of home improvement contractor accounts. They're hiring a Google Ads Specialist to build, launch, optimize, and QA campaigns with precision — turning founder-led strategy into flawless execution. The team is small and founder-led: strategy is owned at the top, and execution quality is everything. At this spend level, every campaign build matters, and the work is treated with the rigor that high-stakes accounts demand. This is an execution role, not a strategy role. Day to day, you'll own end-to-end campaign setup across assigned accounts — targeting, geos, budgets, bids, ad copy, and extensions — while implementing and QA-ing conversion tracking across Google Ads and GA4. You'll monitor accounts daily, run A/B tests, flag pacing and performance issues before you're asked, and pull clean reports in Looker Studio. Success means campaigns that go live error-free and perform against CPA and ROAS targets. **Requirements** [](https://www.loom.com/share/863b8e426e6d48309aa8f4ea4c1c94cd)**Must-Have** * 3–5 years of hands-on Google Ads experience, ideally agency-side managing multiple client accounts simultaneously * Proficiency in the Google Ads UI and Google Ads Editor to build campaigns end-to-end (targeting, geos, budgets, bids, ad copy, extensions) * Hands-on experience implementing and QA-ing conversion tracking and attribution across Google Ads and GA4 * Ability to QA full campaign builds pre-launch — verifying geo targeting, URLs, tracking, budgets, and bid settings before anything goes live * Reporting fluency in Looker Studio (or equivalent), including dashboard setup and clear analysis of account trends and anomalies * Working command of paid media metrics — C
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