GlobalSocial&InfluenceMKTLead

At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day. Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand. Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skincare, hair color professional authority (behind the chair) and cultural relevance (in the consumer space). This role sits at the intersection of both—building influence as a core growth engine, not a support function. This is not a social media role. This is a global brand-building role, shaping how hair lives in culture. You will architect how Revlon Professional earns attention, drives desirability, and converts influence into business impact at scale. Responsibilities: Build Influence as a Growth Engine Define a global dual-audience ecosystem (stylists + consumers) Turn creators, stylists, and partners into brand advocates at scale Shift social from presence → to performance-driven impact Shape Brand Presence in Culture Connect hair to fashion, identity, transformation, and self-expression Drive culturally relevant storytelling, not trend-following Identify and activate key cultural moments, creators, and platforms Drive Full-Funnel Results Translate influence into stylist adoption + consumer demand Own KPIs beyond engagement (SOV, consideration, conversion signals) Lead performance tracking and optimization globally Elevate Creators & Stylists into Icons Build a global creator strategy (professional + cultural creators) Transform stylists