Roche

Healthcare

GlobalHeadofBrand&DigitalExperience

$280–450k ~AI est. Basel, Switzerland FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Executive candidates.

The Brief

“Global Head of Brand & Digital Experience at Roche. Skills: Brand strategy, Digital experience, AI transformation, Data analytics. Lead global organisation. Develop high-performing organisation”

What You'll Achieve.

Maximise engagement; Maximise trust; Maximise business impact

Industry & Context.

Healthcare

What They're Looking For.

Must Have

10+ years leadership experience, 8+ years managing teams, University degree

Nice to Have

Pharma/Healthcare experience, Additional languages

What You'll Do.

Lead global organisation

Develop high-performing organisation

Foster inclusive culture

Define digital strategy

Execute digital strategy

Serve as architect for AI

Transform data capabilities

Embed predictive insights

Safeguard brand strategy

Drive creative expressions

Act as strategic advisor

Translate achievements into narratives

How You'll Work.

Team & Collaboration

Global Communications Leadership team; Executive stakeholders; Diverse cultures; Diverse geographies; Commercial business units

Communication Scope

Digital narratives

Full Job Description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. ### ### The Position Group Communications (GC) is responsible for building Roche’s reputation and fostering a clear, authentic understanding of Roche's commitment to healthcare. We communicate Roche’s strategy and connect our global colleagues and external partners to our core purpose: “Doing now what patients need next”. We partner closely with our business and commercial organisations to build our reputation, advance business outcomes, and inspire our global teams to deliver innovations to patients. As an organisation, we value forward-looking creativity, genuine collaboration, and a willingness to learn. We strive to create an environment where diverse teams can thrive, develop new capabilities, and enjoy working together toward a shared mission. **The Role** As the Global Head of Brand & Digital Experience, you are an enterprise leader within the global Communications Leadership team. You will champion Roche’s brand identity and spearhead our global digital ecosystem to maximise engagement, trust, and business impact. Your strategic responsibilities will include: * **Enterprise Leadership:** Inspire, lead and develop a high-performing global organisation of 40+ digital and brand experts led by five senior people leaders. Foster an inclusive, high-performance culture that values innovation, psychological safety, and continuous growth. * **Global Digital Architecture:** Define and execute the future-state Roche Group digital communications strategy, ensuring our corporate website, social media ecosystem, and int

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