AB InBev
Consumer Product
GlobalBrandManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Global Brand Manager at AB InBev. Skills: Communications Execution, Media Strategy, Creativity Management. Lead end-to-end execution of global campaigns. Ensure campaign deployment alignment”
What You'll Achieve.
Maximize campaign effectiveness; Maximize campaign consistency
Industry & Context.
What They're Looking For.
Must Have
3+ years experience in communications, 3+ years experience in media, 3+ years experience in social media, 3+ years experience in creative agencies, Highly organized, Attention to detail, Manage multiple stakeholders, Manage external agency partners
Nice to Have
Creative acumen
What You'll Do.
Lead end-to-end execution of global campaigns
Ensure campaign deployment alignment
Oversee campaign asset cascade
Manage market communication
Provide ongoing support during activations
Manage communications agency partners
Own mid-funnel content development
Lead strategy for creative studio
Manage creative studio operations
Manage creative studio content planning
Manage creative studio process
Manage creative studio approvals
Ensure consistency across communications
Ensure quality across campaign assets
Partner with Global Media teams
Develop media strategies for campaigns
Lead reviews of campaign media plans
Track execution of global media strategy
Support markets with alignment
Support markets with follow-ups
Support markets with optimization
Drive operational excellence
Shape and elevate creative ideas
Facilitate collaboration across partners
How You'll Work.
Team & Collaboration
Internal teams; Agency partners; Markets; Cross-functional teams; Creative partners; Media partners; Production partners
Communication Scope
Market communication; Creative collaboration
Full Job Description
About us AB InBev is the leading global brewer and one of the world’s top 5 consumer product companies. With over 500 beer brands, we’re number one or two in many of the world’s top beer markets, including North America, Latin America, Europe, Asia, and Africa. About AB InBev Growth Group Created in 2022, the Growth Group unifies our business-to-business (B2B), direct-to-consumer (DTC), Sales & Distribution, and Marketing teams. By bringing together global tech and commercial functions, the Growth Group allows us to fully leverage data and drive digital transformation and organic growth for AB InBev around the world. In addition to supporting well known global beer brands like Corona, Budweiser and Michelob Ultra, the Growth Group is home to a robust suite of digital products including our B2B digital commerce platform BEES, on-demand delivery services Ze Delivery and TaDa Delivery, and table top beer keg PerfectDraft. We are an exceptional team, focused on understanding and supporting consumer and customer needs, harnessing new technology, and scaling growth opportunities. Role Overview We’re looking for a communications leader to drive the execution, amplification, and creative operationalization of this brand’s global campaigns. This role sits at the center of creative, media, and market execution, ensuring campaigns are deployed with excellence, aligned across markets, and optimized for impact. Partnering closely with internal teams, agency partners, and markets, this role will help bring the brand’s global creative vision to life through strong operational leadership, creative collaboration, and disciplined execution. What You’ll Do Communications Execution Lead the end-to-end execution of global campaigns across markets, ensuring strong deployment, alignment, and in-market excellence Oversee campaign asset cascade, market communication, and ongoing support during live activations Manage communications agency partners, including timelines, deliverables, workflo
Applying for this Global Brand Manager role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Greenhouse
- Create a Greenhouse profile before applying — it saves time across multiple applications.
- Upload your resume as a PDF; the parser handles it better than Word.
- Answer all knockout questions carefully — wrong answers auto-reject before a human sees you.
- Enable email notifications to track application status in real time.
ANONYMOUS · UNFILTERED
What do employees actually say about AB InBev?
Real rants from real employees. Read before you apply.