GlobalAnalyst

**About MediaRadar** [MediaRadar](https://mediaradar.com/), now including the data and capabilities of Vivvix, powers the mission-critical marketing and sales decisions that drive competitive advantage. Our competitive advertising intelligence platform enables clients to achieve peak performance with always-on data and insights that span the media, creative, and business strategies of five million brands across 30+ media channels. By bringing the advertising past, present, and future into focus, our clients rapidly act on the competitive moves and emerging advertising trends impacting their business. **Overview** The Global Analyst sits within the Data Strategy & Analytics team. In this role, the Global Analyst will support MediaRadar’s ad intelligence methodologies across EMEA, APAC, and Americas regions. The Global Analyst is responsible for conducting market research, maintaining data inputs and variables that inform statistical models, and implementing robust quality assurance protocols to ensure data accuracy. **Location & Schedule** * Work Style: Remote United Kingdom * Reporting Line: Reports to a Regional SME located in the United States. * Requirement: Must be able to align work schedules with Eastern U.S. time zone for collaborative overlap. **Requirements** **Core Responsibilities** * Market Intelligence: Research macro, business, and media dynamics shaping the competitive landscape across the UK, France, Germany, Italy, Spain, and Canada. * Model Maintenance: Maintain the critical inputs and variables informing MediaRadar’s advertising spend models across Television, CTV, Social, Desktop, Mobile, Search, and emerging media. * Trend Forecasting: Forecast trends across core performance metrics, including media usage & engagement, media rates, and ad spend. * Data Qualification: Qualify advertisers and publishers to accurately define geographic market value. * Process Standardization: Partner with the broader Data Strategy team to build, optimize, and stand