WHTM-TV

Media

GeneralSalesManager

$125–190k ~AI est. Harrisburg, Pennsylvania, United States FULL TIME
The Brief

“General Sales Manager at WHTM-TV. Skills: Sales leadership, Revenue growth, Team development. Provide leadership and direction for the broadcast and. Develop and execute sales strategies that drive growth”

What You'll Achieve.

Exceed revenue goals

Industry & Context.

Media
Problems you'll solve

Problem-solving skills

Eligibility Requirements

Valid driver's license

What They're Looking For.

Must Have

Bachelor's degree in Marketing, Advertising, Mass Communications, Business Administration, or a related field, or an equivalent combination of education and work experience, Minimum of five years of media sales experience, Valid driver's license with an acceptable driving record

Nice to Have

Previous sales management or leadership experience preferred

What You'll Do.

Provide leadership and direction for the broadcast and

Develop and execute sales strategies that drive growth

Lead new business development initiatives

Expand existing client relationships

Recruit sales professionals

Train sales professionals

Coach sales professionals

Develop sales professionals

Make decisions regarding hiring

Make decisions regarding evaluation

Make decisions regarding promotion

Make decisions regarding termination

Manage advertising inventory

Manage pricing strategies

Manage discount rates

Manage revenue forecasting

Prepare departmental budgets

Manage departmental budgets

Monitor sales performance

Analyze reports to identify opportunities for revenue growth

Analyze reports to identify opportunities for operational improvement

Resolve customer concerns regarding sales

Resolve customer concerns regarding service

Evaluate employee performance

Create operational records

Review operational records

Evaluate profitability

Evaluate business performance

Direct Accounts Receivable efforts

Collaborate with station leadership to achieve strategic revenue

Collaborate with corporate leadership to achieve strategic revenue

Perform other duties as assigned

How You'll Work.

Team & Collaboration

Station leadership; Corporate leadership

Communication Scope

Verbal communication; Written communication

Free ATS check

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