Fresha
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GeneralManager,SouthKorea(Founding)
“General Manager, South Korea (Founding) at Fresha. Skills: build-from-scratch role, direct sales execution, market entry strategy, commercial leadership, operational management. launching Fresha in South Korea from the ground up. building early traction”
What You'll Achieve.
achieve sales targets; drive market share; meet key performance objectives; improve operational efficiency; improve sales productivity; improve customer satisfaction; build early traction; win our first customers; establish operating foundations; drive customer acquisition and retention; enhance Fresha's market position and value proposition; build pipeline from scratch; close Fresha’s first wins in South Korea; build credibility and accelerate market entry; create the foundation for a scalable commercial engine; create early traction and operational foundations; foster a high-performance culture centred on ownership, adaptability, and commercial results; meet targets
Industry & Context.
analytical skills with the ability to interpret data-driven insights and translate them into actionable strategies; day-to-day problem solving; Identify operational risks, gaps, and dependencies, and solve them with pace and pragmatism
What They're Looking For.
Must Have
5+ years of commercial leadership experience, Proven track record of driving revenue growth, scaling teams, and delivering against ambitious KPIs, Experience managing sales, business development, and account management teams in a dynamic, high-growth business, Analytical skills with the ability to interpret data-driven insights and translate them into actionable strategies, A passion for building and developing high-performing teams, with a hands-on leadership approach, Exceptional stakeholder management skills, with the ability to influence across all levels of the business, A strategic and entrepreneurial mindset, with the ability to identify new opportunities and execute innovative growth strategies, Fluent in English
Nice to Have
preferably in a SaaS, online marketplace, fintech, or payments company, Ideally Korean too
What You'll Do.
launching Fresha in South Korea from the ground up
building early traction
winning first customers
shaping local market strategy
establishing operating foundations
direct sales execution
leading commercial conversations
acting as Fresha’s senior representative in South Korea
developing and executing regional and country-level sales strategies
overseeing the entire sales cycle
and standardizing sales processes
defining and leading Fresha’s market entry approach
translating local market insight into strategic recommendations
identifying customer segments
shaping the short- and medium-term roadmap
establishing clear priorities
establishing and nurturing relationships with key stakeholders
driving customer acquisition and retention efforts
overseeing partnerships and collaborations
personally driving Fresha’s early commercial traction
building pipeline from scratch
leading from the front
carrying direct revenue responsibility
acting as Fresha’s senior leader and representative
leading by example in a hands-on
high-accountability environment
building the case for future hiring
partnering closely with global cross-functional teams
contributing to defining the structure
and timing of the future Japan team
fostering a high-performance culture
and mentoring a local team
setting clear performance objectives
providing regular feedback and development opportunities
ensuring alignment of the team’s efforts with Fresha’s global goals and values
overseeing day-to-day operations
implementing and monitoring KPIs
and financial performance
building the initial operating foundations
creating practical processes
and execution rhythms
coordinating across internal stakeholders
identifying operational risks
ensuring day-to-day market development activity is well organised
shaping the local operating model
championing the voice of the customer
enhancing the customer experience
using direct market feedback to inform positioning
and go-to-market decisions
establishing trust with early customers
ensuring Fresha’s early presence reflects expected standards
turning customer insight into practical action
How You'll Work.
Team & Collaboration
Partner closely with global cross-functional teams to align South Korean market needs with broader business priorities; Contribute to defining the structure, capabilities, and timing of the future Japan team; Build, manage, and mentor a high-performing local team, fostering a culture of excellence and accountability; Set clear performance objectives and provide regular feedback and development opportunities; Ensure alignment of the team’s efforts with Fresha’s global goals and values; Coordinate across internal stakeholders to ensure effective launch execution and local market responsiveness
Communication Scope
Exceptional stakeholder management skills, with the ability to influence across all levels of the business; Fluent in English
Process & Methodology
shaping the short- and medium-term roadmap for building Fresha’s presence in South Korea, Establish clear priorities, success metrics, and execution plans for the early phase of market entry, Help define what the South Korea business should look like as it moves from launch to scale
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