Planar Systems
Media
GeneralManager,Media
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“General Manager, Media at Planar Systems. Skills: sales leadership, broadcast and media customers, live production, media environments, video/display systems. Own the Media segment for North America, including revenue growth, pipeline health, and margin performance for broadcast and media customers.. Carry a team quota while leading, mentoring, and developing a small team focused on broadcast and media production environments.”
What You'll Achieve.
revenue growth; pipeline health; margin performance; meeting or exceeding quota
Industry & Context.
frequent travel to customer sites, industry events, and internal meetings (up to 50% travel required), Ability and willingness to travel up to 50% throughout North America., Must have a valid driver’s license.
What They're Looking For.
Must Have
Bachelor’s degree in Business, Marketing, Engineering, or related equivalent experience in lieu of a degree will be considered., 7+ years of technology sales experience, Demonstrated success as both an individual contributor and a sales leader (player-coach), with a proven track record of meeting or exceeding quota while managing and developing a team., technical aptitude with display, video, and AV systems and the ability to translate complex solutions into clear business value for customers., Excellent interpersonal, communication, and presentation skills, including the ability to engage credibly from technical stakeholders to executive decision-makers., High energy, sense of urgency, and demonstrated ability to deliver results in a fast-paced, dynamic environment., Proficiency with Microsoft Office and modern CRM tools (e. g. , Salesforce, D365), plus comfort with contemporary collaboration tools (Teams, etc. )., organizational and time-management skills, with the ability to prioritize across personal selling activity, team leadership, and strategic initiatives., Ability and willingness to travel up to 50% throughout North America., Must have a valid driver’s license.
Nice to Have
at least 3–5 years selling into broadcast, media, live production, or similar visual technology experience with LED/LCD displays and visualization systems strongly preferred., preference for candidates in the Northeastern US near a major airport.
What You'll Do.
Own the Media segment for North America
including revenue growth
and margin performance for broadcast and media customers.
Carry a team quota while leading
and developing a small team focused on broadcast and media production environments.
Refine and execute a segment-specific sales strategy that protects and grows our existing media base while expanding into new accounts
Participate in customer meetings
and key industry events and tradeshows.
Build and maintain executive-level relationships with end users
and channel partners that influence media display and visualization projects.
Partner with Marketing to define and execute campaigns
and events that strengthen our brand in the media market and generate qualified pipeline.
Collaborate with Applications Engineering and Product Management to shape solutions
and roadmaps that meet the technical and workflow needs of broadcast and media customers.
Provide market intelligence and competitive insights from the media space to inform pricing
and long-term strategy.
Maintain accurate forecasts
and account plans in the CRM
and report regularly on performance and key initiatives to senior leadership.
Foster a culture of speed
and accountability within the team
modeling the behaviors required to win in a fast-moving media marketplace.
Perform other related duties and projects as assigned by management.
How You'll Work.
Team & Collaboration
leading, mentoring, and developing a small team; Partner with Marketing; Collaborate with Applications Engineering and Product Management; Foster a culture of speed, agility, collaboration, and accountability within the team
Communication Scope
Exceptional communication skills; Excellent interpersonal, communication, and presentation skills; ability to engage credibly from technical stakeholders to executive decision-makers
Process & Methodology
organizational and time-management skills, prioritize across personal selling activity, team leadership, and strategic initiatives
Full Job Description
**General Manager, Media** **Location:** Remote within North America, with frequent travel to customer sites, industry events, and internal meetings (up to 50% travel required). **Position Overview** Are you ready to lead a healthy, growing broadcast and media business while still staying close to the customer and the deal? The General Manager, Media will serve as a player‑coach sales leader, responsible for managing our existing media portfolio, building and maintain strong relationships with our core national broadcast and media customers, driving direct sales, and leading a small team focused on broadcast, live production, and media environments across North America. This role combines strategic ownership of the media segment with hands‑on selling, solution development, and team leadership. The ideal candidate brings strong interpersonal skills, deep technical aptitude in video/display systems, and exceptional communication skills, with a passion for helping media customers bring video, imagery, and data to life on large‑scale digital canvases. **Key Responsibilities** * Own the Media segment for North America, including revenue growth, pipeline health, and margin performance for broadcast and media customers. * Act as a player‑coach: carry a team quota while leading, mentoring, and developing a small team focused on broadcast and media production environments. * Refine and execute a segment‑specific sales strategy that protects and grows our existing media base while expanding into new accounts, applications, and partnerships. * Lead by example in the field by participating in customer meetings, joint sales calls, product demos, proof‑of‑concepts, and key industry events and tradeshows. * Build and maintain executive‑level relationships with end users, systems integrators, consultants, and channel partners that influence media display and visualization projects. * Partner with Marketing to define and execute campaigns, content, case studies, and events that stre
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