FoundingMarketer

About Us We're living through a fundamental shift in how people discover, evaluate, and purchase products. The next generation doesn't respond to traditional marketing, they build relationships with brands through authentic social interactions, seek recommendations from communities they trust, and expect personalized experiences that feel human, not corporate. At Nectar Social, we're building the AI-native social operating system that enables this new era of commerce. We believe every social interaction should deepen the relationship between brands and their communities while creating genuine value for both sides. Founded by ex-Meta product and engineering leaders, we've raised over $30M in total capital from investors including GV and True Ventures. We work with brands like Oura Health, Caraway, e.l.f. Cosmetics, Kosas, OLIPOP, and many more. We're building the future of social commerce, where community, conversation, and commerce converge. The Role We're looking for a Founding Marketer to define how Nectar shows up in the world. As our first marketing hire, you'll own the full marketing function end-to-end, from brand and positioning to content, demand generation, product marketing, and field presence. You'll be the storyteller-in-chief for a new category we're actively creating: AI-native social commerce. You'll work directly with our founders, GTM leadership, and product teams to translate a sophisticated AI platform into a sharp, opinionated narrative that resonates with marketing, social, creator, and CX leaders at the world's leading consumer brands. This is a build role, not a manage role. You should be equally comfortable writing a launch post, briefing a designer, planning a dinner at NRF, and shipping a product marketing brief. What You'll Be Doing - Define and evolve Nectar's brand, positioning, and category narrative across every surface, website, social, sales collateral, decks, and press - Build and own the content engine, including blog posts, custom