Invopop
e-invoicing
FoundingMarketer
Neural analysis suggests this role is
optimal for Senior candidates.
“Founding Marketer at Invopop. Skills: Content engine, Inbound funnel, Paid marketing. Own the content engine end-to-end. Build the inbound funnel”
What You'll Achieve.
produce the best content in the industry; Create the foundations for future scale
Industry & Context.
monthly visits to our Madrid office
What They're Looking For.
Must Have
5+ years in B2B SaaS marketing, Exceptional English writing skills, taste and a clear opinion on what makes B2B content great, Curiosity for technical and regulatory topics, Comfortable operating with ambiguity and building from scratch
Nice to Have
Hands-on experimentation with AI in your workflow, Experience at an API-first, developer-facing, fintech, compliance, or tax company, Experience running paid B2B acquisition across search and LinkedIn, Familiarity with SEO, attribution, lifecycle tooling, and modern marketing stacks
What You'll Do.
Own the content engine end-to-end
Build the inbound funnel
Run paid marketing efforts
Help shape adjacent surfaces
How You'll Work.
Team & Collaboration
Work closely with our VP of Compliance and product team; Work closely with our VP of Compliance and product team
Communication Scope
Exceptional English writing skills
Full Job Description
QUICK FACTS - We're a global e-invoicing platform operating in 30+ countries - Revenue grew 10x last year and is on track to triple again this year to €3M ARR - Role: first marketing hire. Build the content and inbound engine from scratch alongside our VP of Compliance and product team, turning complex regulation into content finance leaders actually want to read - Looking for: 5+ years in B2B SaaS marketing, exceptional English writing skills, strong taste, and curiosity about how AI can improve your craft - Compensation: €60–80k + ESOP - Based in Spain (remote, with monthly visits to our Madrid office) If this sounds like you, keep reading. ⸻ Hi there—I’m Juan, CEO of Invopop. 👋🏼 Over the last few years, we’ve built a product customers genuinely love, along with strong outbound and partner sales motions. Now it’s time to build inbound! In our market, inbound matters enormously. Companies start looking for an e-invoicing provider when regulations suddenly become urgent, and they make decisions fast. Being the company they discover — and instantly trust — is critical for us. I’m looking for a Founding Marketer to build that engine with me. We work in a deeply technical and regulated space, so great marketing here requires curiosity, precision, and taste. You should treat writing as a craft and use AI to augment it, not replace it. You should enjoy spending days understanding a hairy topic before explaining it simply. And you should know the difference between content that fills space and content that earns trust. You’ll work closely with our VP of Compliance, product team, and me to turn complex regulation into the clearest, sharpest content in the industry. You’ll also own other parts of marketing, from paid acquisition to webinars and events. You’ll report directly to me, build the marketing function from scratch, and, over time, grow into the Head of Marketing as you build the team around you. ABOUT INVOPOP Invopop helps global companies like Qonto, Hyundai, an
Applying for this Founding Marketer role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Ashby
- Ashby is a fast modern ATS — most applications take under 3 minutes.
- The resume parser is strong; verify parsed experience dates and job titles.
- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
What do employees actually say about Invopop?
Real rants from real employees. Read before you apply.