GovSignals

Technology

FoundingGTMLead

$140–190k New York, New York, United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Lead candidates.

The Brief

“Founding GTM Lead at GovSignals. Skills: AI-Powered GTM Engine, Growth Experiments, Technical Narratives, Campaign Execution, Data Ownership. Build AI-Powered GTM Engine. Stand up enrichment pipelines”

What You'll Achieve.

Scale GovSignals’ reach; Define CAC; Define LTV; Define funnel conversion; Build dashboards; Refine strategy based on data

Industry & Context.

Technology
Problems you'll solve

Run Growth Experiments; High-velocity tests; Refine strategy based on data

What They're Looking For.

Must Have

AI-native workflow builder, 3–8 years marketing experience, System builder experience, Sharp translator experience

Nice to Have

Built agentic outbound, AI-driven content ops, Growth marketing background, Product marketing background, Demand generation background, Marketing AI/ML products, Marketing developer tools, Marketing SaaS products, Familiarity with GovTech, Familiarity with compliance, Familiarity with federal contracting

What You'll Do.

Build AI-Powered GTM Engine

Stand up enrichment pipelines

Implement LLM-driven personalization

Implement agentic outbound

Run Growth Experiments

Kill what doesn’t work

Translate Technical AI into Narratives

Design Campaigns End-to-End

Execute Email sequences

Execute paid/social campaigns

Execute conference activations

Define funnel conversion

Refine strategy based on data

Partner Across the Company

Align GTM programs with ICPs

Align GTM programs with sales workflows

Align GTM programs with shipping

How You'll Work.

Team & Collaboration

Work with founding team; Partner with product; Partner with sales; Partner with deployment; Align with ICPs; Align with sales workflows; Align with shipping

Communication Scope

Craft messaging; Write decks; Write demos; Write one-pagers; Write case studies; Write landing pages; Plain English writing

Full Job Description

ABOUT GOVSIGNALS We are shaping the future of government contracting with breakthrough AI‑driven solutions. We are disrupting a multi-billion-dollar industry and enabling private‑sector technologies to secure government contracts faster than ever, strengthening national security and driving economic growth. GovSignals has built the most advanced government‑contracting AI platform available. From Fortune 500 enterprises to government agencies, our platform multiplies the opportunities contractors can pursue and empowers them to deliver fully compliant, winning proposals in hours instead of months. As one of the largest aggregators of U.S. government data, we set trends rather than follow them. THE ROLE We’re hiring our Founding GTM Lead — an AI-native marketer who builds the systems, not just runs them. You’ll do the work of a five-person marketing team by wiring LLM-driven workflows and modern automation tools into a GTM engine that compounds. If your instinct when you see a marketing problem is “I can wire that up myself this weekend” rather than “let me hire an agency,” this role is for you. For the past 3 years, GovSignals’ growth has come almost entirely from word-of-mouth and in-person engagements. Now it’s time to build the next evolution of our GTM motion — and we want it built by someone who treats AI tooling as their daily workbench, not a buzzword. You’ll work directly with the founding team across product, sales, deployment, and platform to craft messaging, design campaigns, and build the operational backbone that scales GovSignals’ reach. WHAT YOU’LL DO - Build the AI-Powered GTM Engine. Stand up enrichment pipelines, LLM-driven personalization, and agentic outbound using tools like Clay, n8n, Zapier, Make, Apollo, Instantly/Smartlead, Lindy, Gumloop, and custom GPTs / LLM APIs — doing the work a much larger team would do manually. - Run Growth Experiments. Scrappy, high-velocity tests on messaging, channels, and ICPs. Ship daily, measure weekly, kill wh

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