Unit4

Technology

FieldMarketingManagerUKI

£67–80k London, United Kingdom FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for not-applicable candidates.

The Brief

“Field Marketing Manager UKI at Unit4. Skills: Field marketing strategy, Campaign management, Pipeline generation. Develop regional marketing plan. Execute regional marketing plan”

What You'll Achieve.

Drive pipeline growth; Drive customer engagement; Drive revenue impact; Maximize ROI; Maximize pipeline coverage

Industry & Context.

Technology
Eligibility Requirements

Security clearance may be required, Background checks may be required

What They're Looking For.

Must Have

8+ years B2B field marketing, 8+ years demand generation, 8+ years integrated marketing, Experience leading regional programs, Experience leading multi-country programs, Experience leading field marketing teams, Account-based marketing background, Funnel management background, Complex B2B sales cycles background, Experience managing regional marketing budgets, Experience working with external agencies, Experience working with vendors

Nice to Have

SaaS environment experience, Consulting environment experience

What You'll Do.

Develop regional marketing plan

Execute regional marketing plan

Translate priorities into framework

Motivate regional team

Provide direction to team

Provide coaching to team

Provide performance feedback

Drive integrated campaigns

Execute integrated campaigns

Support full customer lifecycle

Align activities with GTM targets

Align activities with GTM strategy

Define event strategy

Oversee event planning

Oversee event execution

Analyze event performance

Build relationships with stakeholders

Build relationships with leadership

Manage external partners

Manage media relationships

Own performance reporting

Provide insights on effectiveness

Provide insights on learnings

Provide insights on optimization

Foster data-driven culture

Foster test-and-learn culture

Oversight regional budget

Ensure budget compliance

How You'll Work.

Team & Collaboration

Partner with Sales; Partner with Business Development; Partner with Global Marketing; Work with stakeholders; Regional leadership forums; Commercial forums

Communication Scope

Engage senior stakeholders; Engage executives

Full Job Description

Meet [Unit4](https://www.unit4.com/). With over 40 years of heritage, we’re an agile, fast growing, Cloud company that is on a mission to redefine Enterprise Resource Planning (ERP) for mid-market people-centric organisations. With our innovative, self-driving, adaptive and intuitive software, our customers can spend more time on meaningful high-value work. At the heart of what we do lies a simple yet profound purpose: Improve how people work by focusing on what truly matters. — A powerful statement that enables different priorities for different people. We’re shaping how work should feel , and we empower our people by providing them with the right tools to achieve the autonomy they need - it's what makes us unique. The Field Marketing Manager UKI is responsible for leading, developing, and executing regional account-based field marketing strategies that drive pipeline growth, customer engagement, and revenue impact across Unit4’s priority verticals: Not-for-Profit, Professional Services Organizations, Public Sector, and Higher Education. This role operates as the regional owner of field marketing performance and provides leadership, direction, and enablement to the regional field marketing team. Reporting to the Global Head of Field Marketing , the Field Marketing Manager UKI works within a regional, matrix organization and partners closely with Sales, Business Development, Global Marketing, and other stakeholders to ensure unified go-to-market execution across the full customer journey—from awareness and engagement through pipeline creation, acceleration, and expansion. Operating with a One Team mindset, this role balances strategic planning with hands-on leadership, ensuring regional priorities are translated into high-impact local execution while maximizing ROI and pipeline coverage. Key Responsibilities Regional Field Marketing Strategy & Leadership * Develop and own the regional marketing plan aligned to commercial targets and Unit4’s vertical go-to-market str

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