Company

SaaS

FieldMarketingManager/Lead[West]

$155–215k ~AI est. San Francisco, California, United States FULL TIME
The Brief

“Field Marketing Manager / Lead [West]. Skills: Field Marketing, Revenue Marketing, Account-Based Marketing. Design the Regional Playbook. Build and execute a data-driven marketing plan”

What You'll Achieve.

Drive pipeline impact; Ensure wall-to-wall adoption; Accelerate opportunities

Industry & Context.

SaaS
Problems you'll solve

Data-driven iteration; Optimize based on data

Eligibility Requirements

Travel ~30%, In-office role

What They're Looking For.

Must Have

5–8+ years of experience in Field or Revenue Marketing within B2B SaaS, Understand complexity of selling to CTO, VP of Engineering, and CISO, Care about pipeline and ARR, Speak the language of sales, Held to a pipeline number, Build a program from a blank sheet of paper, Obsessively optimize based on data, Ability to travel (~30%)

Nice to Have

AI, Security, or DevTools experience preferred

What You'll Do.

Design the Regional Playbook

Build and execute a data-driven marketing plan

Own the regional pipeline target

Deploy high-touch events

Deploy executive roundtables

Deploy thought leadership roadshows

Deploy industry tradeshows

Deploy account-based activations

Identify and accelerate opportunities

Ensure wall-to-wall adoption

Deploy memorable experiences

Bring the Cursor mission and story to customers

Partner with corporate marketing

Ensure sharp messaging

Act as strategic marketing partner to Sales Teams

Lead marketing planning calls

Provide account-level insights

Analyze regional pipeline trends

Ensure alignment on account priorities

Maximize adoption and impact of marketing efforts

Obsess over end-to-end details of every program

Track every dollar spent against pipeline generated

Manage regional budget

Provide Corporate Marketing teams with feedback

Provide Corporate Marketing teams with needs

Provide Corporate Marketing teams with ideas

How You'll Work.

Team & Collaboration

Partnering with Sales Team; Partnering with corporate marketing

Communication Scope

Sharp communication; Professional communication; Persuasive communication

Process & Methodology

Program execution

Free ATS check

Applying for this Field Marketing Manager / Lead [West] role?

Most applicants get filtered before a human reads their resume. See if yours makes the cut.

How to Apply on Ashby

  • Ashby is a fast modern ATS — most applications take under 3 minutes.
  • The resume parser is strong; verify parsed experience dates and job titles.
  • Custom screening questions are often scored algorithmically — answer completely.
  • Location field affects geo-based screening; use your actual metro area.

ANONYMOUS · UNFILTERED

What do employees actually say about this company?

Real rants from real employees. Read before you apply.

Read Company Rants →