FieldMarketingManager

## Responsibilities Act as the primary marketing partner to the UK and Southern Europe sales teams, maintaining regular communication to align on priorities, share updates, and gather feedback. Develop regional marketing plans in collaboration with Sales and the Marketing Director, balancing regional priorities, budget, and available marketing resources. Provide guidance to Sales and SDR teams on how to best leverage marketing programs, campaigns, events, and content to support pipeline and account engagement objectives. Execute regional marketing programs in partnership with Sales, ensuring activities support agreed business priorities, pipeline goals, and customer engagement objectives. Collaborate with global and regional marketing teams to ensure UK and Southern Europe priorities are reflected in broader campaigns and initiatives. Plan and execute field marketing activities including third-party events, customer events, executive programs, webinars, digital campaigns, and email marketing, coordinating with agencies and internal teams where required. Support strategic account initiatives by aligning marketing activities with account priorities and regional sales objectives. Partner closely with SDR teams to support event follow-up, campaign execution, and strategic account engagement activities. Adapt global campaigns, programs, and content for regional audiences to ensure local relevance and effectiveness. Coordinate regional PR, influencer, and community engagement activities to increase awareness and support regional marketing objectives. Identify and develop customer advocacy opportunities, including customer stories, references, speaking opportunities, and event participation. Lead regional trade show planning and event logistics, working with internal stakeholders, agencies, venues, and third-party organisers. Monitor, measure, and report on marketing activity performance, providing recommendations to improve future results and maximise return on investment