FloQast
SaaS
FieldMarketingManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Field Marketing Manager at FloQast. Skills: Field marketing, Demand generation, Pipeline acceleration, Revenue growth. Develop in-region marketing initiatives. Implement in-region marketing initiatives”
What You'll Achieve.
Generate demand; Drive pipeline growth; Accelerate revenue; Drive B2B sales results; Increase conversions; Drive net new revenue growth
Industry & Context.
Analytical skills
Work in office 3 days/week, Visa sponsorship NOT available
What They're Looking For.
Must Have
3+ years field marketing, 3+ years partner marketing, 3-5 years B2B marketing, Track record driving B2B sales results, Demonstrated cross-functional marketing expertise, Co-marketing experience, Exceptional written communication skills, Exceptional verbal communication skills, Analytical skills, Brand building experience, Relationship building experience, Successful project management skills, Organizational skills
Nice to Have
Prior B2B SaaS experience, Solid understanding finance and accounting ecosystem, Solid understanding fintech ecosystem, Former CPA, BAS prior accounting experience, BAS prior fintech experience
What You'll Do.
Develop in-region marketing initiatives
Implement in-region marketing initiatives
Drive pipeline growth
Develop strategic field marketing programs
Implement strategic field marketing programs
Support business goals
Generate demand for offerings
Develop North America Field Marketing strategy
Execute North America Field Marketing strategy
Execute lead generation initiatives
Execute pipeline acceleration initiatives
Execute customer adoption initiatives
Develop data-driven marketing plans
Align marketing plans with corporate programs
Execute field-driven activities
Track key performance metrics
Analyze key performance metrics
Evaluate success of field marketing activities
Provide updates to leadership
Provide insights to leadership
Use data to inform strategic adjustments
Conduct check-ins with stakeholders
Conduct cadence calls with stakeholders
Partner with sales teams
Partner with sales development teams
Accelerate pipeline in target accounts
Drive net new revenue growth
Contribute to marketing creation
Document best practices
Document lessons learned
Perform assigned tasks
How You'll Work.
Team & Collaboration
Collaborate with sales; Collaborate with partnerships; Collaborate with marketing; Cross-functional collaboration; Work with sales teams; Work with sales development teams
Communication Scope
Written communication; Verbal communication
Process & Methodology
Project management, Organizational skills
Full Job Description
## Description The Field Marketing Manager will be responsible for developing and implementing in-region marketing initiatives to generate demand, drive pipeline growth, and accelerate revenue. In this high-impact, results-oriented role, you will collaborate closely with sales, partnerships, and marketing to develop strategic, integrated field marketing programs that support our business and generate demand for our offerings. The ideal candidate will be both strategic and tactical, with a proven ability to drive measurable results in a dynamic environment. This role has a requirement of working in office 3 days per week, which may be subject to change based on team and business needs, as determined by the department leader. Please note that this requirement is subject to ongoing review and may be adjusted in the future. *Visa sponsorship is NOT available at this time ## What You’ll Do Develop and execute a region of FloQast’s North America Field Marketing strategy as we engage, empower, and execute initiatives supporting lead generation, pipeline acceleration, and customer adoption. Develop integrated, data-driven marketing plans aligned with corporate programs, collaborating cross-functionally to identify and execute field-driven activities—such as regional events, tradeshows, virtual sessions, and digital campaigns. Track and analyze key performance metrics to evaluate the success of field marketing activities. Provide regular updates and insights to leadership, and use data to inform strategic adjustments. Conduct regular check-ins and cadence calls regarding marketing strategy, planned initiatives, status updates and current results with key business stakeholders, regional sales leaders, marketing team members, etc. Partner closely with our sales and sales development teams to accelerate pipeline in our target accounts and increase conversions to drive net new revenue growth. Contribute to the creation of marketing efforts that are programmatic and scalable by d
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