Stanley Black & Decker
FieldMarketingCoordinator
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Field Marketing Coordinator at Stanley Black & Decker. Skills: Retail marketing, Event execution, Product launches. Act as local contact for big box retail. Execute retail events”
What You'll Achieve.
Achieve weekly call cycle goals; Achieve quarterly call cycle goals; Increase sales
Industry & Context.
Occasional Saturday work, Company vehicle, Cell phone, Laptop, Background check
What They're Looking For.
Must Have
College or University degree/diploma in Marketing, Business or relevant area of study, G drivers license, Clean Drivers Abstract
Nice to Have
Experience with retail events, Product demonstration experience, New product launches experience
What You'll Do.
Act as local contact for big box retail
Execute retail events
Execute new product launches
Execute category work plans for assigned brands
Achieve weekly and quarterly call cycle goals
Develop relationships with key account personnel
Work effectively with manager
Complete communication requirements with accounts
Conduct product knowledge trainings onsite
Work with retail stores to merchandise
Liaise between retail stores and internal team
Ensure merchandising standards are met
Maintain brand presence
Conduct in-store events
Conduct in-store demos
Promote brand exposure
Expand brand exposure
Become a product knowledge expert
How You'll Work.
Team & Collaboration
Work with manager; Liaise between retail stores; Work with key in store personnel
Communication Scope
Interpersonal skills
Full Job Description
_**_The Why_**_ The diverse, purpose-driven Team at Stanley Black & Decker share a unified passion for creating products, tools and solutions for those who make the world. Wherever you go in our company, you’ll find uncompromised devotion to performance, innovation, customer satisfaction and social responsibility. Now is your chance to become one of these people within our growing Fortune 200 Company. A role with us will give you a strong understanding of how a world class organization creates and implements different strategies across our various commercial brands for a positive outcome. _**_The What_**_ As a **Field Marketing Coordinator,** you will be part of a dedicated team based in **the Edmonton area** and reporting directly to the Field Marketing Manager. The Field Marketing Coordinator is a dedicated service support representative with responsibility for the big box retail stores. As a Field Marketing Coordinator, you must be a highly motivated, customer focused, hands-on individual that thrives in a fast-paced service environment. Possessing strong interpersonal and execution skills you will implement various Sales and Marketing programs in retail channels while managing your time effectively with multiple accounts. _**_The How_**_ * Local contact for big box retail stores * Execute retail events & new product launches * Flawlessly execute category work plans for all assigned brands and product categories (i.e. DeWALT, Craftsman, Stanley, to name a few) * Achieve weekly and quarterly call cycle goals * Develop strong relationships with key account personnel * Work effectively with your manager on a weekly/monthly basis * Complete all communication requirements with accounts timely and effectively * Conduct product knowledge trainings onsite at big box retail locations * Working with retail stores to find new and creative ways to merchandise and increase sales * Become the liaison between retail stores and internal sales/marketing team * Ensure merchandisin
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