Wing
Tech / AI / Software
Field&EventsMarketer
“Field & Events Marketer at Wing. Skills: event marketing, field marketing, event coordination, logistics, fast-paced environments, AI. Source and prioritize events.. Research, evaluate, and recommend tradeshows, conferences, and industry events.”
What You'll Achieve.
Drive real pipeline.; Turn booth space and badge scans into meetings, opportunities, and closed revenue.; Shape how customers, prospects, and the industry see us.; Define clear KPIs for each event (leads, meetings, pipeline, ROI).; Build clean post-event reports that show what worked, what didn't, and how to improve next time.
Industry & Context.
Troubleshoot in real time.; Problem-solve on your feet.
Willing and able to travel 30 to 50% during peak event seasons across North America, with potential European travel as we expand., Must live within roughly an hour of a major airport hub with frequent direct flights.
What They're Looking For.
Must Have
1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally B2B or tech., A track record of organizing events end to end, even at smaller scale., Experience managing an events budget., Comfortable defining KPIs and building reports that connect event activity to pipeline and revenue., Genuinely into AI and using it to work smarter., Familiarity with HubSpot is sufficient on the CRM we'll take care of the rest., project management instincts., Comfortable negotiating with vendors and event organizers to get the best terms., Excellent communicator, written and in person., Calm under pressure., Willing and able to travel 30 to 50% during peak event seasons across North America, with potential European travel as we expand., You must have the right to work in the country where you live.
Nice to Have
Experience with event tools like Cvent, Splash, Bizzabo, or Goldcast., Experience working with international events or vendors., Background in B2B SaaS or a similar fast-paced tech environment.
What You'll Do.
Source and prioritize events.
and recommend tradeshows
Own a rolling 12-month event calendar.
Negotiate and contract with event organizers
Manage relationships with event organizers
Negotiate sponsorships
Plan and execute events end to end
including booth design and shipping
and travel logistics.
Attend every event in person to set up and tear down booths
troubleshoot in real time
and ensure presence looks sharp.
Brief attending team members on objectives
Partner with sales to book pre-show meetings
run dinners and customer events on-site.
Ensure every lead is captured
and followed up on quickly.
Work with marketing on pre- and post-event campaigns (email outreach
Manage event spend across the full calendar.
and make smart trade-off decisions.
Define KPIs for each event (leads
Build clean post-event reports.
How You'll Work.
Team & Collaboration
Partner closely with sales, marketing, and product.; Partner with sales to book pre-show meetings, run dinners and customer events on-site.; Work with marketing on email outreach, landing pages, paid promotion, and social to drive booth traffic and meeting bookings.; Brief attending team members on objectives, talking points, target accounts, and logistics.
Communication Scope
Excellent communicator, written and in person.; Can rally a team, brief executives, and chat up prospects on a show floor with equal ease.
Process & Methodology
Own every detail, including booth design and shipping, swag, collateral, lead capture, badge scanners, AV, catering, hotel blocks, and travel logistics for the team., Stay on top of timelines, budgets, vendors, and dozens of moving pieces without dropping the ball.
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