ixigo
Technology
Executive-GrowthMarketingOperations
Neural analysis suggests this role is
optimal for mid candidates.
“Executive - Growth Marketing Operations at ixigo. Skills: Growth Marketing Operations, Campaign management, Marketing automation. Create omnichannel marketing campaigns. Schedule omnichannel marketing campaigns”
What You'll Achieve.
Accelerate user acquisition; Accelerate engagement; Accelerate retention; Drive booking growth; Drive revenue growth; Build scalable growth engines; Build repeatable growth engines
Industry & Context.
Fixing things; Solving for scale
What They're Looking For.
Must Have
1-3 years experience in Growth Marketing, Performance Marketing, or Marketing Operations, Hands-on experience with CleverTap or similar marketing automation platforms, Proficiency in Google Suite - especially Sheets, Docs, and Slides, Proven ability to operate with ownership, Manage multiple moving parts, Thrive in a high-paced, detail-heavy environment, Written and verbal communication skills
Nice to Have
Experience with MSG91, Gupshup, Kasplo, or similar messaging vendors, Exposure to consumer tech or internet companies, Experience in travel, e-commerce, or app-first businesses, Operationally focused, Enjoy streamlining processes, Fixing things, Solving for scale, Delivering value through execution excellence, Team player, Thrive in cross-functional environments, Move fast, Stay organized, Dependable
What You'll Do.
Create omnichannel marketing campaigns
Schedule omnichannel marketing campaigns
Manage omnichannel marketing campaigns
Automate user journeys
Collaborate with design/content teams
Take in-app creatives live
Manage discount configurations
Coordinate campaigns around promo-based events
Plan periodic sales events
Execute periodic sales events
Plan promotional pushes
Execute promotional pushes
Maintain campaign performance trackers
Assist in post-campaign impact analysis
Monitor usage of marketing platforms
Monitor expenses of marketing platforms
Track monthly marketing spends
Manage vendor payment cycles
Collect vendor invoices
Coordinate with Finance on payments
Ensure on-time processing of vendor payments
Work across verticals
Ensure timely campaign execution
Ensure operational excellence
How You'll Work.
Team & Collaboration
Cross-functional collaboration; Business teams; Design teams; Tech teams; Content teams; Finance teams; Vendor teams
Communication Scope
Written communication; Verbal communication
Full Job Description
Launched in 2007 by Aloke Bajpai & Rajnish Kumar, ixigo is a technology company focused on empowering Indian travelers to plan, book and manage their trips across rail, air, buses and hotels. ixigo assists travelers in making smarter travel decisions by leveraging artificial intelligence, machine learning and data science-led innovations on ixigo’s OTA platforms, including websites and mobile applications. ConfirmTkt and AbhiBus became a part of ixigo in 2021. ixigo is headquartered in Gurugram with offices in Bangalore (ConfirmTkt) and Hyderabad (AbhiBus). The ixigo, ConfirmTkt and AbhiBus apps allow travellers to book train tickets, flight tickets, bus tickets, hotels, cabs and provide travel utility tools and services developed using in-house proprietary algorithms and crowd- sourced information. In 2022, as per data.ai, ixigo was featured in the Top 10 most downloaded travel apps worldwide. We are on the lookout for an execution-focused Growth Marketing Operations professional to help us accelerate user acquisition, engagement, and retention for our Hotels offering. This role will be pivotal in driving the operational backbone of our user growth engine by executing end-to-end marketing campaigns, managing tools and vendors, and collaborating cross-functionally to bring customer promotions, creatives, and automated journeys to life. If you're detail-oriented, proactive, and have a knack for getting things done at scale, this is the role for you. Key responsibilities: Campaign Execution & Communication: * Create, schedule, and manage omnichannel marketing campaigns via push notifications, emails, SMS, and WhatsApp using tools like CleverTap * Build and automate user journeys and trigger-based communication to drive booking and revenue growth * Collaborate with design/content teams to take in-app creatives (banners, bottom sheets, etc.) live on time Promo Code & Offer Management: * Set up and manage promo codes and discount configurations for offers and partner-dri
Applying for this Executive - Growth Marketing Operations role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on SmartRecruiters
- SmartRecruiters often includes a video screening step — check camera and mic permissions.
- Link your GitHub or portfolio directly in the profile section for technical roles.
- Applications may be reviewed by AI scoring before reaching a recruiter — use keywords from the job description.
ANONYMOUS · UNFILTERED
What do employees actually say about ixigo?
Real rants from real employees. Read before you apply.