Sparrow
SaaS
EventsMarketingAssociate
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Events Marketing Associate at Sparrow. Skills: Event marketing, B2B marketing, Campaign support. Support planning events. Support execution events”
What You'll Achieve.
Generate pipeline; Elevate presence
Industry & Context.
What They're Looking For.
Must Have
Bachelor's degree marketing, 1-3 years events marketing, B2B SaaS environment experience, Event marketing programs experience, Vendor coordination experience, Asset management experience, Swag management experience, Campaign support experience, On-site event execution experience, Project management skills, Communication skills, Manage multiple priorities, Adapt to changing timelines
Nice to Have
Familiarity with Salesforce, Familiarity with Hubspot, Familiarity with marketing tools
What You'll Do.
Support planning events
Support execution events
Manage event logistics
Align creative deliverables
Align campaign execution
Assist pre-event marketing
Assist post-event marketing
Track event timelines
Maintain organized records
Research event opportunities
Evaluate event opportunities
How You'll Work.
Team & Collaboration
Collaborate marketing team; Collaborate sales team; Collaborate partnerships team; Coordinate cross-functional partners; Coordinate external partners
Communication Scope
Promotional campaigns; Social media; Email communications
Process & Methodology
Project management
Full Job Description
ABOUT US Sparrow is the first high-tech, high-touch employee leave management solution. Our mission is to make it simple for companies to provide their employees with all kinds of leave (i.e. family, medical, etc.). Currently, the leave management process is painful and inefficient for everyone. Company leaders struggle to keep up with regulations and processes that change frequently, and the employees going on leave are overwhelmed by bureaucracy at an exceptionally important juncture in their career. Sparrow transforms this ordinarily tedious, error-prone, complex to remain compliant, and time-consuming process into a 30-minute end-to-end experience saving teams time (20 - 40 hours per leave) and money (up to $30K per leave). Sparrow is headquartered in San Francisco but all employees work remotely across the country. Sparrow is a diverse, highly talented, and supportive team. Together, we are hardworking, collaborative, smart, and humble—after all, we’re solving real problems. ABOUT THE ROLE As an Events Marketing Associate I, you will support the planning and execution of Sparrow’s marketing events, helping bring our brand to life through meaningful in-person and virtual experiences. You will collaborate closely with the marketing, sales and partnerships teams to plan and execute events that strengthen relationships, generate pipeline, and elevate our presence in the HR space. This position reports to our Senior Field Marketing Manager. WHAT YOU WILL DO - Support planning and execution of Sparrow’s hosted and sponsored B2B marketing events, including webinars, executive dinners, tradeshows, and conferences. - Manage event logistics from start to finish, including venue and vendor coordination, asset and swag management, shipping, on-site execution, and post-event wrap-up. - Coordinate cross-functional and external partners to align timelines, creative deliverables, and campaign execution. - Assist with pre- and post-event marketing efforts, including promotional
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