Skillsoft
B2B technology training, professional development, or certification
EventMarketingManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Event Marketing Manager at Skillsoft. Skills: Event Marketing, Strategy Planning, Demand Generation, Budget Management. Develop event marketing strategy. Manage event marketing strategy”
What You'll Achieve.
Drives measurable pipeline impact; Effectively converted into pipeline outcomes
Industry & Context.
What They're Looking For.
Must Have
Event Strategy, Budget management experience, Excellent written and verbal communication skills, stakeholder management, ability to coordinate across Sales, Marketing, Product, and external speakers and vendors
Nice to Have
Experience with Salesforce / Marketo or BAPS / Spotler, Experience working with partner-funded or MDF-supported event programs, Familiarity with the B2B technology training, professional development, or certification industry
What You'll Do.
Develop event marketing strategy
Manage event marketing strategy
Improve event marketing strategy
Plan event strategy and calendar
Manage event logistics
Support event execution
Manage post-event follow-up
high-quality cadence of virtual events
Support execution of local and regional in-person events
How You'll Work.
Team & Collaboration
Work cross-functionally with Regional Marketing Leaders; Coordinate across Sales, Marketing, Product; Coordinate with external speakers and vendors
Communication Scope
Excellent written and verbal communication skills
Full Job Description
At Skillsoft, we believe skills fuel growth. Our mission is to empower every organization and every learner to turn constant change into continuous growth. As part of the team, your skills will help organizations understand what skills they have, what they need next, and how to apply them in ways that drive real performance and progress. Event Marketing Manager Global Knowledge is seeking an experienced Event Marketing Manager to develop, manage, and continuously improve our event marketing strategy across all event types and formats. Events are a critical demand generation channel for Global Knowledge, spanning third-party trade shows and industry conferences, first-party customer-facing events such as roundtables and executive forums, and digital events including webinars and virtual summits. In this role, You will be responsible for the strategy and calendar planning through to logistics, promotion, execution support, and post-event follow-up that drives measurable pipeline impact. You will work cross-functionally with Regional Marketing Leaders, Campaign Ops, Sales, and Partner Marketing, to ensure events are well-resourced, well-attended, and effectively converted into pipeline outcomes. You will also serve as the primary owner of Global Knowledge’s webinar and digital events program, with responsibility for driving a consistent, high-quality cadence of virtual events, while supporting Regional Marketing teams in the execution of local and regional in-person events Key Responsibilities Event Strategy experience with Salesforce / Marketo or BAPS / Spotler highly preferred Excellent written and verbal communication skills, stakeholder management and the ability to coordinate across Sales, Marketing, Product, and external speakers and vendors Budget management experience with a track record of maximizing event ROI through disciplined spend allocation and post-event performance analysis Preferred Experience Experience working with partner-funded or MDF-supported ev
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