Cylinder
Healthcare
EnrollmentMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“Enrollment Marketing Specialist at Cylinder. Skills: Enrollment marketing, Client communications, Campaign optimization. Support member enrollment marketing strategy. Execute member enrollment marketing strategy”
What You'll Achieve.
Drive member engagement; Drive program adoption; Improve conversion outcomes; Contribute to business growth; Support client goals; Increase operational efficiency; Increase campaign effectiveness; Contribute to annual revenue targets
Industry & Context.
Data-driven optimization
What They're Looking For.
Must Have
2-4 years of work experience, 1-2 years experience planning marketing campaigns, Experience working in B2B2C capacity, Comfortable presenting in front of groups, Self-directed, highly organized, Ability to prioritize
Nice to Have
Experience managing complex campaigns in startup environment
What You'll Do.
Support member enrollment marketing strategy
Execute member enrollment marketing strategy
Plan client-specific communications
Manage campaign performance
Track campaign performance
Optimize conversion outcomes
Deliver impactful campaigns
Identify opportunities to improve processes
Identify opportunities to scale processes
Lead client-facing communication initiatives
Pitch strategies to clients
Present campaign plans
Present campaign assets
Maintain relationships with clients
How You'll Work.
Team & Collaboration
Cross-functionally with Client Success; Cross-functionally with Marketing Ops; Cross-functionally with Data teams
Communication Scope
Client presentations
Process & Methodology
Campaign management
Full Job Description
About Cylinder Founded in 2021 and offered as an employer benefit, Cylinder (formerly Vivante Health) delivers personalized, clinician-backed care to those suffering from digestive issues through its virtual health platform. Cylinder’s tech-forward, human-first program connects members to the right level of support at the right time through an easy interface, bringing the healthcare ecosystem together to align around member needs. Cylinder’s dedicated care teams help members proactively address their gut health from every angle – decreasing costs, reducing absenteeism, and improving their quality of life, at scale. Cylinder’s vision is to create a world where people receive convenient, personalized, and affordable access to the quality digestive healthcare they need to improve their overall health. Position Summary We are looking for an Enrollment Marketing Specialist to join the Member Marketing team. Reporting to the Director of Member Marketing, this role will support the strategy, execution, and optimization of enrollment campaigns that drive member engagement and program adoption. This role partners cross-functionally to deliver data-driven, scalable marketing communications that support client goals, improve conversion outcomes, and contribute to business growth. The ideal candidate is a highly organized, analytical marketer with experience managing complex campaigns in a fast-paced, startup environment. Responsibilities Include: - Support the member enrollment (recruitment) marketing strategy and execution for Cylinder’s clients, including client-specific communications planning, campaign management, and performance tracking - Manage the recruitment communications calendar and report out on key campaign metrics, leveraging data, A/B testing, and performance insights to optimize engagement, scalability, and conversion outcomes - Partner cross-functionally with Client Success, Marketing Ops, and Data teams to deliver impactful campaigns that drive awareness, su
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