Webflow

Digital Experience Platform

EngineeringManager,ConvertROI

British Columbia, Canada; Ontario, Canada FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Engineering Manager, Convert ROI at Webflow. Skills: Engineering management, Full-stack development, Analytics product development, AI-native platform development, Player-coach leadership. Lead a full-stack team focused on building and scaling Webflow’s analytics product offerings. Drive roadmap planning and execution for the team, shaping key features and guiding technical investments”

Industry & Context.

Digital Experience Platform
Problems you'll solve

Deliver actionable insights and key metrics about Webflow site traffic and user behavior, helping our customers make smarter, faster decisions

What They're Looking For.

Must Have

2+ years experience managing a team in a high growth environment, 5+ years as a technical individual contributor, including meaningful time as a senior or staff engineer before moving into management, Experience leading teams with modern tech stacks such as TypeScript, React, Node. js, Mongo and AWS, Experience building or shipping AI-powered product features and a clear point of view on where AI adds real value vs. where it doesn' t, Experience in mentoring, influencing, and growing senior+ engineers across organizations, Managed geographically distributed teams, Business-level fluency to read, write and speak in English

Nice to Have

Depth in analytics or data-intensive systems, such as event pipelines, time-series data, OLAP/columnar stores, query engines, or experimentation/A-B testing platforms, Comfort with conversion concepts, funnels, attribution, experimentation, segmentation, even if you haven't worked directly on conversion products before, Familiarity with web analytics standards (events, sessions, identity resolution, privacy/consent), Genuine player-coach mindset, you're energized by both leading people and writing code, and you've found a sustainable rhythm doing both

What You'll Do.

Lead a full-stack team focused on building and scaling Webflow’s analytics product offerings

Drive roadmap planning and execution for the team

shaping key features and guiding technical investments

Set technical direction and uphold high engineering standards

Balance hands-on work with team leadership

Contribute where it unblocks

or sets a high standard

while prioritizing team execution and scale

Support your team’s growth by providing clear feedback

identifying development opportunities

and actively investing in their career progression

Foster accountability and help the team deliver high-quality outcomes

Contribute to broader organizational health by collaborating with other Engineering Managers to continuously refine our processes and improve how we support our teams

How You'll Work.

Team & Collaboration

Partner closely with cross-functional peers across Engineering, Product, and Design to set goals and shape the engineering strategy for both Analyze and Optimize; Collaborate with other Engineering Managers to continuously refine our processes and improve how we support our teams

Communication Scope

Business-level fluency to read, write and speak in English; Deliver tough feedback with respect and kindness

Process & Methodology

Roadmap planning and execution

Full Job Description

At Webflow, we're building the world's leading AI-native Digital Experience Platform, and we're doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we're here to build it together. We're looking for an Engineering Manager to lead the Webflow Analyze team, our group focused on building analytics and conversion products. In this role, you'll guide the development of scalable features that deliver actionable insights and key metrics about Webflow site traffic and user behavior, helping our customers make smarter, faster decisions. The next chapter is ambitious: we're serving some of the world's largest enterprises and rethinking what a modern, AI-native conversion platform can be. This is a player-coach role, you'll spend roughly 20-30% of your time hands-on in the codebase alongside your team, and the rest growing engineers, shaping technical direction, and partnering across product, design, and data. About the role: Location: Remote-first (Argentina) Full-time Permanent This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter. Application Information: Application deadline: applications accepted on an ongoing basis until po

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