Aviso Wealth
Financial Services
EmailMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Email Marketing Specialist at Aviso Wealth. Skills: Email marketing, Customer acquisition, Campaign management. Lead email marketing strategies. Run end-to-end email campaigns”
Industry & Context.
What They're Looking For.
Must Have
5+ years email marketing, Experience with Adobe Journey Optimizer, Experience with Adobe Experience Platform
Nice to Have
Experience with AJO, Experience with Adobe Experience Platform
What You'll Do.
Lead email marketing strategies
Run end-to-end email campaigns
Reach and engage customers
Personalize data-driven campaigns
Execute operational communications
Lead external email marketing tactics
Strategically contact consumers
Identify email best practices
Identify email calendars
Design contact methods
Target appropriate consumers
Develop audience segments
Build digital campaigns
Configure digital campaigns
Deploy digital campaigns
Oversee campaign design
Oversee campaign technical setup
Align campaigns with strategy
Align campaigns with branding
Align campaigns with objectives
Ensure campaign accessibility
Ensure campaign functionality
Own day-to-day execution
Maintain live journeys
Maintain live campaigns
Create ongoing content schedule
Address technical issues
Monitor email performance
Make performance adjustments
Analyze campaign data
Identify future improvement opportunities
Baseline campaign performance
Optimize data management process
Manage bespoke requests
Apply data and insights
Improve personalization
Improve journey effectiveness
How You'll Work.
Team & Collaboration
Work with Marketing; Collaborate with advanced analytics
Full Job Description
**Aviso:** At Aviso, we are dedicated to improving the financial well-being of Canadians. As a leading wealth management organization, we are committed to leadership, innovation, partnership, responsibility, and community. Working with talented and energetic professionals who exemplify our values every day, you will quickly notice that our people and dynamic ‘oneaviso’ culture sets us apart. If you are looking for interesting and challenging work, at a company committed to its people, find out more about what Aviso has to offer at [www.aviso.ca](https://can01.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwww.aviso.ca%2F&data=05%7C01%7Cgwilliams%40aviso.ca%7C60dd7ee3a5424b5b24be08db49a35c45%7C8bf75a43b0eb42ab81d6e397059ed15e%7C0%7C0%7C638184738201947724%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=LHwunwpXGiDBWlj9f2%2Fc%2Bjrhb2FU5LcnBSO7kW88ZqQ%3D&reserved=0). **The Opportunity:** We are looking for a talented Email Marketing Specialist to take the lead with our email marketing strategies. This role will be responsible for running end‑to‑end email marketing campaigns using Adobe Journey Optimizer (AJO), including email, SMS, and web and mobile push notifications. If you are passionate about lifecycle marketing, customer journeys, and delivering high‑quality digital communications with excellence, we’d love to meet you. As an Email Marketing Specialist, your role is to reach and engage customers through personalized, data‑driven campaigns and operational communications. Reporting to the Director, Marketing Technology, this collaborative individual will be responsible for leading all external email marketing tactics in support of our digital wealth business, leveraging Adobe Experience Platform and Adobe Journey Optimizer capabilities. **Who you are:** * **Service** – You put your clients’ needs first. You advocate service excellence, and work to deliver client-centric solutions, and proactively d
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