Virtual Staff 365
Retail
EmailMarketing&CRMCoordinator
“Email Marketing & CRM Coordinator at Virtual Staff 365. Skills: Email Marketing, CRM, Klaviyo, Campaign Management. Build, schedule, QA, and deploy EDM campaigns. Manage and optimise customer lifecycle journeys”
What You'll Achieve.
Drive customer retention; Increase customer lifetime value; Deliver high-performing, data-driven email and SMS campaigns
Industry & Context.
analytical skills with the ability to interpret campaign performance data
Reliable home internet connection with a minimum of 50 Mbps download and 20 Mbps upload speed, alongside a stable backup connection
What They're Looking For.
Must Have
Minimum of 2 years of experience in Email Marketing, CRM, Lifecycle Marketing, or Digital Marketing roles, Hands-on, intermediate to advanced proficiency using Klaviyo or a highly similar email platform, Exceptional English copywriting and verbal communication skills for customer-facing marketing communications, Basic email design capability and a understanding of responsive email UX best practices, analytical skills with the ability to interpret campaign performance data and build reports, Excellent organisational skills, high attention to detail, and the ability to meet deadlines in a fast-paced environment, Reliable home internet connection with a minimum of 50 Mbps download and 20 Mbps upload speed, alongside a stable backup connection
Nice to Have
Experience within eCommerce, retail, or consumer B2C or B2B brands, Experience managing digital marketing campaigns end-to-end, Proficiency using Shopify or alternative eCommerce platforms, Familiarity with Google Analytics and broader CRM reporting tools, Experience or knowledge in paid media marketing, trade marketing, or content marketing
What You'll Do.
and deploy EDM campaigns
Manage and optimise customer lifecycle journeys
Maintain CRM campaign calendars
Support SMS and retention marketing initiatives
Develop and maintain audience segmentation strategies
Monitor deliverability
Support landing page optimisation
Write compelling email copy
Design and build visually engaging emails
Analyse campaign performance
Prepare regular CRM reporting
How You'll Work.
Team & Collaboration
Collaborate with Marketing, Creative, eCommerce, and Data teams
Communication Scope
Exceptional English copywriting; Verbal communication skills
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