Zipdev
Marketing and Advertising
EmailAccountManager
Neural analysis suggests this role is
optimal for Mid candidates.
“Email Account Manager at Zipdev. Skills: retention marketing, Lifecycle marketing, client management, Salesforce Marketing Cloud. Work across a portfolio of clients managing day to day while driving strategy towards longer term objectives. Daily account management and optimization”
What You'll Achieve.
driving strategy towards longer term objectives; delivering insights reports that align with client marketing and business objectives
Industry & Context.
Solution focused individual
What They're Looking For.
Must Have
minimum 5 years of experience in retention marketing at an agency, brand or ad tech partner, A minimum of 2 years of Salesforce Marketing Cloud experience, Experience with other ESP’s required, Experience with Google Analytics or Adobe Analytics required, Experience and/or passion working with DTC brands, General business acumen, project management and ability to lead, Working knowledge of Powerpoint and Excel (conditional statements, pivot tables and vlookups), Ability to present data to clients in a meaningful way
Nice to Have
Braze, or Klavyio are preferred
What You'll Do.
Work across a portfolio of clients managing day to day while driving strategy towards longer term objectives
Daily account management and optimization
Implementing proprietary technology and best practices
optimizing and reporting on campaigns
Define and implement measurement strategies and delivering insights reports that align with client marketing and business objectives
Manage client calls and conduct client presentations
How You'll Work.
Team & Collaboration
Interface and partnering with SBUs such as creative, client service and analytics
Communication Scope
Ability to present data to clients in a meaningful way; Manage client calls and conduct client presentations
Process & Methodology
project management, ability to lead
Full Job Description
Are you interested in expanding your career in Lifecycle marketing? Our clients team is growing, and we’re looking for a passionate, motivated Account Manager who is willing to take the lead across multiple retention channels such as email, SMS, push and loyalty. This is a unique opportunity in a rapidly expanding company. **Responsibilities include but are not limited to;** * Work across a portfolio of clients managing day to day while driving strategy towards longer term objectives * Daily account management and optimization * Implementing proprietary technology and best practices * Responsible for driving, creating, managing, optimizing and reporting on campaigns * Define and implement measurement strategies and delivering insights reports that align with client marketing and business objectives * Interface and partnering with SBUs such as creative, client service and analytics * Manage client calls and conduct client presentations **Requirements** * Bachelor’s Degree or equivalent experience (minimum 5 years of experience in retention marketing at an agency, brand or ad tech partner) * **A minimum of 2 years of Salesforce Marketing Cloud experience** * Experience with other ESP’s (Braze, or Klavyio are preferred) required * Experience with Google Analytics or Adobe Analytics required * Experience and/or passion working with DTC brands * General business acumen * Strong project management and ability to lead * Go-getter attitude with a desire to work in a fast-paced, exciting environment * Team player * Solution focused individual who thinks outside the box for clients * Working knowledge of Powerpoint and Excel (conditional statements, pivot tables and vlookups) * Ability to present data to clients in a meaningful way **Our interview process includes, but is not limited to the following:** * Cognitive Aptitude, Excel and Typing Test * Logic assessment on Excel
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