Winsupply
Retail
EcommerceCopywriter
Neural analysis suggests this role is
optimal for entry candidates.
“Ecommerce Copywriter at Winsupply. Skills: Ecommerce copywriting, SEO, Content strategy. Promote products and services. Write concise copy”
Industry & Context.
Problem-solving attitude
Sitting for extended periods, Dexterity of hands
What They're Looking For.
Must Have
BSA in English, 3+ yrs relevant work, Microsoft Office tools, Prior Ecommerce Copywriter experience, Portfolio of copywriting samples, Sound knowledge of CMS, Familiarity with keyword search, Familiarity with digital marketing, Verbal communication skills, Written communication skills, Exceptional time-management skills, Organizational skills, Keen eye for details, Analytical mind, Problem-solving attitude
What You'll Do.
Promote products and services
Write compelling copy
Create brand copy standards
Maintain style guide documentation
Research best practices
Ensure marketing content presents brand
Write engaging content
Describe product data
Ensure matches style guide
Maintain Product Information Style Guide
Recommend website enhancements
Improve site optimization
Improve user experience
Update product descriptions
Create website content
Conduct competitive research
Identify company weak points
Collaborate with designers
How You'll Work.
Team & Collaboration
Collaborate with designers
Communication Scope
Written communication; Verbal communication
Full Job Description
Winsupply is in the business of creating and enabling entrepreneurs to achieve their dreams through wholesale distribution. Winsupply is a group of over 670 locally-owned companies that operate across a variety of industries, including HVAC, Plumbing, Electrical and more. The purpose of the support services campus is to eliminate obstacles and provide support to help our entrepreneurs succeed. Support service employees assist entrepreneurs in achieving their dreams through finance, accounting, IT, and other back-office operations. Position Summary Ecommerce Copywriter exists to promote Winsupply products and services on winsupplyinc.com by writing concise and compelling copy for Winsupply’s products and website properties. The Ecommerce Copywriter will create and maintain brand copy standards and style guide documentation as well as research best practices to improve SEO efforts. The Ecommerce Copywriter also ensure that marketing content for a product presents its brand in a compelling and engaging manner. Accountabilities/Responsibilities * Writes clear and engaging content for describing item and product data, including item name, description * Reviews item data provided from 3rd party vendors, ensures matches Winsupply style guide * Maintains Winsupply Product Information Style Guide * Conducts research and recommends enhancements to Winsupply’s website properties to improve site optimization for search engines as well as user experience. This includes but not limited to category pages, brand pages and industry pages. * Ensures that the company’s content presents an accurate description of the products and is consistent with the brand * Updates product descriptions for displayed on company’s websites as well as other online pages as needed * Creates website content, applying SEO principles for the purpose of maximizing reach to the target audience * Conducts competitive research for identifying the company’s weak as well as strong points * Collaborates with desi
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