DirectorWebOptimization

Southern New Hampshire University is a team of innovators. World changers. Individuals who believe in progress with purpose. Since 1932, our people-centered strategy has defined us — and helped us grow a team that now serves over 180,000 learners worldwide. Our mission to transform lives is made possible by talented people who bring diverse industry experience, backgrounds and skills to the university. And today, we're ready to expand our reach. All we need is you. **Make an impact — from near or far** At SNHU, you'll have the option to work remotely in the following states: Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Mississippi, Missouri, Nebraska, New Hampshire, New Mexico, North Carolina, North Dakota, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, West Virginia, Wisconsin and Wyoming. We ask that our remote employees have access to a reliable internet connection and a dedicated, properly equipped workspace that is free of distractions. Employees must reside in, and work from, one of the above approved states. **The opportunity** The Director of Web Optimization will lead the strategy and execution of optimization and experimentation across all lead-generating SNHU digital properties. In close partnership with Organic, Creative, and Performance teams, you will drive the testing, personalization, and user experience roadmap. This roadmap will transform insights into scalable improvements that increase engagement, conversion, and organizational learning. Additionally, it will enable the evolution of SNHU's digital properties to support transactional and product-driven experiences. You will report to the Senior Director of Web Experience. #LI-Remote **What you 'll do:** * Define and lead the optimization, experimentation, and personalization strategy across all lead-generating digital properties. * Own and evolve