Reitmans (Canada) Ltée/Ltd
Retail
Director,StrategicInsights
“Director, Strategic Insights at Reitmans (Canada) Ltée/Ltd. Skills: Strategic Insights, Customer Analytics, Market Research. Define enterprise Strategic Insights roadmap. Integrate customer analytics”
What You'll Achieve.
Improve acquisition; Improve retention; Improve engagement; Improve lifetime value
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
10+ years experience, Strategic insights leadership, Analytics leadership, Research leadership, Retail environments, Consumer-driven environments, Quantitative methodologies, Qualitative methodologies, Customer segmentation, Predictive analytics, Market research, Leadership experience, Bilingual French and English
Nice to Have
PhD preferred, Specific ML framework experience, Cloud platform certs
What You'll Do.
Define enterprise Strategic Insights roadmap
Integrate customer analytics
Integrate consumer research
Integrate market intelligence
Lead advanced customer analytics
Translate behavioural data
Improve lifetime value
Oversee consumer research programs
Oversee market research programs
Inform brand positioning
Inform strategic planning
Inform executive decision-making
Partner with senior leadership
Embed insights into planning
Embed insights into prioritization
Embed insights into performance measurement
Drive adoption of data-driven decision-making
How You'll Work.
Team & Collaboration
Cross-functional teams; Senior leadership; Brands
Communication Scope
Executive narratives; Storytelling
Process & Methodology
Roadmap planning
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