Omnicom Media
Director,Programmatic
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“Director, Programmatic at Omnicom Media. Skills: Programmatic media, Client relationships, Team leadership. Lead programmatic business unit. Ensure business development and growth”
What You'll Achieve.
Ensure successful development and growth; Ensure successful revenue perspective; Ensure all needs are met; Inspire great results; Meet growing needs of the organization; Ensure business expectations are met; Ensure we are meeting/exceeding performance goals; Accountable for achievement of goals and KPIs; Ensure on-time and complete delivery of campaigns
Industry & Context.
Ability to evaluate and integrate new platforms independently; Solutions oriented; Approaches obstacles with creativity and resolve; Ability to investigate, analyze & solve problems
What They're Looking For.
Must Have
Minimum of eight (8) years’ experience in paid digital media, Significant hands-on programmatic buying and strategy experience, Deep understanding of the programmatic ecosystem including display, video, CTV/OTT, audio, DOOH, eCommerce and addressable media channels, Understanding of trafficking and website tagging processes, History of developing positive on-going business relationships, Focus on client service, Previous experience managing a portfolio of clients or total ownership of one large complex account with multiple lines of business, Proven experience delivering inspiring and persuasive presentations, Solutions oriented and approaches obstacles with creativity and resolve, Ability to manage complexity across multiple groups, clients and interagency partners, Active involvement in developing capabilities of direct report(s) and prioritizing and delegating work accordingly, Ability to develop and foster relationships and partnerships internally and externally, Understanding of programmatic strategy across the full funnel, including audience segmentation, data activation, brand safety, viewability, and measurement frameworks, Proficient in data analysis, Proficient in emerging media and technology, Negotiation skills, Excellent communication skills (both written and verbal), Independent thinker with highly developed organizational skills and attention to detail and accuracy, Ability to work well under pressure and multi-task in a fast-paced environment, Ability to work collaboratively as well as independently, Ability to investigate, analyze & solve problems, and clearly communicate results, Proficient in Microsoft Office Suite (Teams, Outlook, Word, Excel and PowerPoint)
Nice to Have
Post-Secondary education – University graduate and/or advertising/marketing college degree
What You'll Do.
Lead programmatic business unit
Ensure business development and growth
Ensure revenue development and growth
Build client relationships
Serve as thought leader
Execute programmatic media programs
Execute addressable media programs
Collaborate with cross-functional roles
Deliver operational excellence
Understand client's business
Build trusted partnerships
Find best in class solutions
Stay up-to-date with emerging tools/tech
Evaluate new platforms
Integrate new platforms
Oversee team development
Oversee client service
Communicate agency goals
Provide performance feedback
Support professional development
Inspire great results
Serve as high-level resource
Take part in revenue forecasting
Take part in partner forecasting
Meet business expectations
Recognize opportunities to develop business
Act on opportunities to develop business
Work with programmatic partners
Participate in quarterly business reviews
Ensure performance goals are met
Cultivate strategic vendor relationships
Cultivate strategic partner relationships
Access alpha opportunities
Access beta opportunities
Champion innovative programmatic solutions
Champion innovative ad formats
Provide strategic direction
Present strategies to client
Present plans to client
Demonstrate thought-leadership
Achieve goals for clients
Achieve KPIs for clients
Ensure on-time campaign delivery
Ensure complete campaign delivery
Remain up-to-date with digital landscape
Collaborate to test new processes
Collaborate to adopt new processes
Collaborate to test new tools
Collaborate to adopt new tools
How You'll Work.
Team & Collaboration
Collaborate with cross-functional roles; Collaborate with internal teams
Communication Scope
Excellent communication skills (both written and verbal); Clearly communicate results
Process & Methodology
Manage workloads, Prioritize work, Delegate work
Full Job Description
Position Summary The role of the Director, Programmatic is responsible for leading a programmatic business unit and ensuring its successful development and growth, from a business perspective and revenue perspective. This role includes the development of strong teams and successful client relationships. This individual will serve as a thought leader for the execution of world-class programmatic and addressable media programs. The Director, Programmatic will collaborate with cross-functional roles to deliver operational excellence. Key Responsibilities Expert in the client’s business and builds trusted partnerships with all levels of client teams. Proven expert in programmatic media capabilities, including DSPs, DMPs, data-driven buying strategies, and addressable media activation; ability to find best in class solutions for clients and stay up-to-date with emerging tools/tech solutions; ability to evaluate and integrate new platforms independently into our product suite. Oversee team development and client service to ensure all needs are met. Lead and mentor a team of professionals. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback, support professional development goals and inspire great results. Serves as a high-level resource for team members for advice and counsel. Build team structure and organize positions as necessary to meet the growing needs of the organization. Take part in revenue and partner forecasting and ensure that the business expectations are met. Recognizes and acts on opportunities to develop business with clients. Proactively seek opportunities to improve processes, methods, systems and/or services to better serve the client and agency. Works with programmatic partners (DSPs, SSPs, data providers, ad verification vendors, 3rd party technology partners) to participate in quarterly business reviews and ensure that we are meeting/exceeding performance goals. Lead by example and play an active role in culti
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