KINESSO

Performance Marketing

Director,Programmatic

$150–160k New York, New York, United States
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Director candidates.

The Brief

“Director, Programmatic at KINESSO. Skills: Programmatic, Performance marketing, Data analysis. Serve as hands-on-keyboard platform experts. Focus on campaign execution and stewardship”

What You'll Achieve.

Actionable growth for clients; Turn action into outcome

Industry & Context.

Performance Marketing
Problems you'll solve

Troubleshooting; Assess and rank issues; Anticipate problems; Recognize problems; Define problems; Analyze problems; Weigh alternatives; Propose solutions

What They're Looking For.

Must Have

Proven track-record of seeking new business relationships, Experience building team, Mentorship experience, Navigating how to manage up/down/laterally, Ability to assess and rank issues, First point of escalation in client issues, Advanced knowledge of ad tech solutions, Intermediate knowledge in data analysis, Confident collaborating with others, Creating environment to welcome others’ ideas, Experience with Project / Account Management, Advanced communication

Nice to Have

Advanced ability to anticipate problems, Recognize and define problems, Systematically analyze problems, Weigh alternatives and propose solutions, Managing existing business relationships, Managing partnerships and alliances, Applies a solid foundation to varying situations, Applies advanced knowledge, Perceives deviations from normal pattern

What You'll Do.

Serve as hands-on-keyboard platform experts

Focus on campaign execution and stewardship

Accountable for performance builds capabilities

Serve as customer relationship manager

Approve vendor selections

Oversee team meetings

Bring expertise to vendor selection

Ensure departmental standards are customized

Implement departmental standards

Advise on advanced setup

Conduct advanced setup

Troubleshoot advanced setup

Vet vendor capabilities

Supervise design of reporting dashboards

Develop presentations for reporting

Ensure results are clearly communicated

Own accuracy of all reporting

Develop long-term solutions for clients

Develop custom data management solutions

Develop data solutions

Guide account decisions

Guide thought leadership

Guide budget spending

Tactically manage multiple teams

Conduct performance appraisals

Develop staff careers

Develop departmental plans

Develop business priorities

Develop organizational priorities

How You'll Work.

Team & Collaboration

Collaborating with others; Welcome others’ ideas

Communication Scope

Advanced communication; Clear communication; Succinct communication

Process & Methodology

Project management, Account management

Full Job Description

Business Overview KINESSO is a technology-driven performance marketing agency that provides actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com Position Overview The Addressable Activation department serve as KINESSO’s hands-on-keyboard platform experts, focusing on all aspects of successful campaign execution and stewardship. The Director is accountable for the performance builds capabilities and serves as customer relationship manager Vendor Relationship Management: Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection Discipline-Specific Tasks: Ensures departmental standards and process are customized to fit the specific needs of assigned clients and are implemented across all campaigns; advises on and/or conducts advanced setup, troubleshooting, and optimization; vets vendor capabilities through RFIs and demos Platform Reporting: Supervises design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting Solutions Innovation: Develops long-term solutions for clients including custom data management solutions

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