Company

Technology

Director,ProductMarketing

$179–225k United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Director candidates.

The Brief

“Director, Product Marketing. Skills: Product Marketing, Narrative development, Pricing strategy, Market segmentation. Own corporate narrative and positioning. Translate AI and hardware capabilities into messaging”

What You'll Achieve.

Optimize revenue growth; Win high-value deals; Win complex deals

Industry & Context.

Technology
Problems you'll solve

Analytical capability; Identify gaps; Build scalable solutions

What They're Looking For.

Must Have

10+ years of experience in Product Marketing, Executive communication and storytelling skills, Proven success partnering with Sales leadership, Deep analytical capability in pricing, packaging, market segmentation, and competitive positioning, Demonstrated ability to translate technical innovation into compelling go-to-market narratives, Experience leading and mentoring product marketing teams

Nice to Have

B2B SaaS, IoT, or complex hardware/software environments experience

What You'll Do.

Own corporate narrative and positioning

Translate AI and hardware capabilities into messaging

Lead strategic pricing initiatives

Lead packaging initiatives

Lead segmentation initiatives

Optimize revenue growth

Align offerings with customer value

Drive sales enablement

Equip commercial teams with insights

Equip commercial teams with messaging

Equip commercial teams with tools

Conduct market intelligence

Conduct competitive analysis

Identify opportunities

Shape long-term product direction

Serve as voice of the market

Embed customer needs in roadmap

Embed industry trends in roadmap

Manage product marketing team

Develop product marketing team

Foster culture of execution excellence

Foster culture of curiosity

Foster culture of ownership

Identify gaps in processes

Identify gaps in messaging

Identify gaps in tooling

Build scalable solutions

How You'll Work.

Team & Collaboration

Partnering with Sales leadership; Voice of the market within Product; Manage and develop team

Communication Scope

Executive-ready messaging; Storytelling; Executive presentations

Full Job Description

## Accountabilities Own the corporate narrative and positioning, translating complex AI and hardware capabilities into compelling, executive-ready messaging that differentiates the business in a competitive market. Lead strategic pricing, packaging, and segmentation initiatives to optimize revenue growth and align offerings with customer value perception. Drive sales enablement by equipping commercial teams with insights, messaging, and tools to win high-value and complex deals. Conduct market intelligence and competitive analysis to identify opportunities, inform strategy, and shape long-term product direction. Serve as the voice of the market within Product, ensuring customer needs and industry trends are embedded in the development roadmap. Manage and develop a small product marketing team, fostering a culture of execution excellence, curiosity, and ownership. Identify gaps in processes, messaging, or tooling and proactively build scalable solutions to improve organizational effectiveness. Requirements: 10+ years of experience in Product Marketing, ideally within B2B SaaS, IoT, or complex hardware/software environments. Strong executive communication and storytelling skills, with the ability to simplify technical concepts into clear business value. Proven success partnering with Sales leadership and influencing revenue outcomes through messaging and strategy. Deep analytical capability in pricing, packaging, market segmentation, and competitive positioning. Demonstrated ability to translate technical innovation into compelling go-to-market narratives. Experience leading and mentoring product marketing teams in fast-paced, high-growth environments. Highly strategic yet hands-on, with a bias for building, iterating, and executing rather than maintaining existing structures. Benefits: Competitive annual base salary range of $179,100 – $225,000 USD, depending on experience, education, and location. Performance-based bonus structure tied to business and individual imp

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