HighLevel
Product Design
Director,ProductDesign
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“Director, Product Design at HighLevel. Skills: Growth products, User onboarding, Product activation, Retention experiences. Lead and mentor a team of designers. Partner with Product and Engineering leadership”
What You'll Achieve.
Drive measurable business impact; Deliver intuitive user experiences; Deliver high-quality user experiences; Optimize experiences through experimentation
Industry & Context.
What They're Looking For.
Must Have
8+ years of experience in product design, 3+ years in a design leadership role, Proven experience designing B2B2C and/or SaaS products, Experience with complex workflows, background in growth, onboarding, activation, or lifecycle design, Demonstrated ability to drive measurable outcomes, Experience leading and scaling high-performing design teams, Excellent communication skills, Excellent storytelling skills, Excellent stakeholder management skills
Nice to Have
Experience designing for agency platforms, Experience designing for CRM tools, Experience designing for marketing technology, Familiarity with experimentation frameworks, Familiarity with growth metrics, Experience working in remote-first teams, Experience working in distributed teams
What You'll Do.
Lead and mentor a team of designers
Partner with Product and Engineering leadership
Translate business goals into user experience strategies
Translate business goals into scalable design solutions
Champion user-centered design
Establish and refine processes for design discovery
Establish and refine processes for design iteration
Establish and refine processes for design delivery
and experimentation to inform decisions
and experimentation to measure outcomes
Advocate for design at the executive level
Contribute to broader product leadership discussions
Own end-to-end design strategy for growth experiences
Own design strategy for new user onboarding
Own design strategy for product activation
Own design strategy for expansion experiences
Own design strategy for cancellation/retention flows
Own design vision for growth products
Own roadmap for growth products
Ensure alignment with company goals
Ensure alignment with user needs
Manage team performance
Manage team career development
Ensure design quality across growth touchpoints
Ensure design consistency across growth touchpoints
Ensure design usability across growth touchpoints
Foster experimentation culture
Leverage data insights
Leverage qualitative insights
How You'll Work.
Team & Collaboration
Cross-functional partners; Product leadership; Engineering leadership; Data teams; Marketing teams
Communication Scope
Storytelling; Stakeholder management
Full Job Description
## Description About us HighLevel is an AI-powered business operating system that gives agencies, entrepreneurs and SMBs the infrastructure to build, automate and scale. Today, HighLevel supports SMBs across 150+ countries, fueling community-driven growth rooted in real customer outcomes. To date, businesses operating on HighLevel have generated over $7 billion in ecosystem value, demonstrating the impact of shared infrastructure at scale. By centralizing conversations, automation and intelligence into one system, we help businesses move faster, reduce complexity and execute efficiently. Behind the platform, HighLevel powers more than 4 billion API hits and 2.5 billion message events daily. With 250 terabytes of distributed data, 250+ microservices and over 1 million domain names supported, our architecture is built for performance, resilience and long-term scalability. Our people With over 2,000 team members across 10+ countries, HighLevel operates as a global, remote-first organization built for speed and ownership. We value initiative, clarity and execution, creating space for ambitious people to build systems that support millions of businesses worldwide. Here, innovation thrives, ideas are celebrated and people come first, no matter where they call home. Our impact Every month, HighLevel enables more than 1.5 billion messages, 200 million leads and 20 million conversations for the more than 1 million businesses we support. Behind those numbers are real people building independence, expanding opportunity and creating measurable impact. We’re proud to be a part of that. Learn more about us on our YouTube Channel or Blog Posts The Role We’re looking for a Director of Design, Growth Products to lead and scale design across our most critical growth experiences. This role owns the end-to-end design strategy for key growth surfaces including new user onboarding, product activation, expansion experiences, and cancellation/retention flows. You will partner closely wit
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